Stranduxe is where luxury, discretion, and confidence converge. We are a premium men’s hair systems concierge offering bespoke hair solutions, private consultations, personalised fittings, and ongoing at-home care for executives, high-net-worth individuals, and discerning gentlemen. Our philosophy is simple: looking your best should feel effortless, personal, and entirely private. We are not a mass market grooming brand. Stranduxe is built around understated luxury, uncompromising discretion, exceptional convenience, and a progressive, shame-free approach to modern hair restoration. Our mission is to redefine how men experience hair restoration, replacing stigma with confidence and routine appointments with a seamless, personalised concierge experience Opportunity: We are looking for a Social Media & Brand Growth Specialist with a sharp creative eye, a strategic mindset, and an instinctive understanding of luxury branding. This is an opportunity to build the digital identity of an emerging premium brand from the ground up. You will shape how Stranduxe looks, sounds, and connects with its audience across digital platforms, translating a distinctive brand philosophy into content that attracts attention, builds trust, and drives qualified enquiries. Client confidentiality is fundamental to our business. We do not rely on real client photographs or conventional before-and-after transformations. Instead, you will create a compelling visual world through editorial style imagery, sophisticated typography, AI-assisted creative assets, educational storytelling, and persuasive brand narratives. We are looking for someone who understands that luxury is not about saying more. It is about making every detail count. What you will own 1. Brand Strategy & Content Creation
• Develop a distinctive content strategy for LinkedIn, Instagram, Facebook, and YouTube Shorts.
• Plan and execute a consistent content calendar aligned with the brand’s positioning and business objectives.
• Create premium social media posts, carousels, reels, short form videos, and editorial style graphics.
• Build content that speaks to the aspirations, concerns, and lifestyles of discerning male audiences. 2. Luxury Copywriting & Brand Storytelling
• Craft compelling, understated copy that communicates exclusivity, privacy, convenience, and confidence.
• Translate complex or sensitive hair restoration topics into relatable, sophisticated, and stigma free narratives.




• Develop messaging around private at home care, executive confidence, personalized service, and modern masculinity.
• Build a consistent brand voice across every customer touchpoint. 3. Creative Direction & Visual Identity
• Maintain a cohesive, elevated digital aesthetic through considered colour palettes, typography, layouts, and imagery.
• Create editorial inspired visuals, motion graphics, and AI-assisted lifestyle assets that reflect premium brand standards.
• Experiment with fresh creative concepts while protecting the brand’s visual consistency.
• Turn a confidentiality-first business model into a creative advantage. 4. Audience Growth & Private Enquiries
• Grow relevant audiences and strengthen brand awareness across social platforms.
• Manage incoming messages and enquiries with professionalism, discretion, and excellent communication.
• Develop content and engagement strategies that convert genuine interest into qualified leads.
• Support the journey from initial discovery to private concierge consultation. 5. Digital Presence & Discoverability
• Optimise Google Business Profile and relevant local search listings.
• Create search-friendly content, structured Q&A; posts, and educational resources.
• Identify opportunities to improve brand visibility through organic search, social discovery, and relevant digital channels. 6. Performance & Growth
• Monitor engagement, reach, profile visits, audience growth, and qualified enquiries.
• Identify which content formats and messaging generate meaningful results.
• Refine the content strategy using performance insights rather than vanity metrics alone.
• Bring fresh ideas to strengthen both brand perception and business growth. Who We Are Looking For Experience
• Demonstrable experience in social media management, content creation, or digital brand growth.
• Experience with luxury, premium lifestyle, men’s grooming, wellness, D2C, or concierge brands is highly desirable.
• A portfolio showcasing strong creative execution,



thoughtful brand storytelling, and content strategy. Creative & Technical Skills
• Hands on proficiency with Canva and/or Adobe Creative Suite, including Photoshop, Illustrator, or Premiere Pro.
• Familiarity with AI-powered image and video creation tools such as ChatGPT, Sora, Midjourney, or equivalent platforms.
• The ability to create premium-looking content without relying on real client photographs.
• An understanding of short form video, social media trends, platform specific content, and audience engagement. Communication & Brand Sensibility
• Excellent written English and the ability to communicate with clarity, sophistication, and subtlety.
• A strong understanding of luxury positioning, visual restraint, and aspirational storytelling.
• The ability to balance creative experimentation with a commercially focused growth mindset.
• Professionalism, integrity, and sensitivity when handling confidential enquiries and proprietary brand information. Most importantly, you should know the difference between content that simply looks expensive and content that genuinely feels premium.

What We Offer
• Work From Anywhere: Fully remote engagement, with flexibility in how you organise your work, provided agreed deliverables and objectives are met.
• Flexible Engagement Models: Full time, part time, or monthly retainer based freelance opportunities.
• Creative Ownership: The opportunity to shape the brand’s visual identity, content direction, and digital growth strategy.
• Direct Collaboration: Work closely with the founder and leadership team, with room to contribute ideas and influence brand decisions.
• Room to Experiment: Explore AI-assisted creativity, editorial concepts, innovative content formats, and new approaches to luxury storytelling.
• Competitive Compensation: Salary or monthly retainer based on experience, capabilities, portfolio, and scope of engagement.

How to Apply
If you can translate a premium brand vision into a compelling digital presence, we would love to see your work. Please share your resume and portfolio or relevant work samples at [email protected]. Subject line: Social Media & Brand Growth Specialist | [Your Name] | [Full-Time / Part-Time / Freelance] Please note that applications without a portfolio or relevant work samples will not be considered. Stranduxe | Private by Nature. Premium by Design.

📌 Social Media (India)
🏢 Stranduxe
📍 India