- Key Responsibilities:Source new farm equipment loan business through direct customer interaction, dealer networks, and field marketing activities.
- Generate leads and convert them into loan disbursements while meeting monthly and annual business targets.
- Conduct customer visits and assess creditworthiness, repayment capacity, and eligibility.
- Collect and verify customer documents required for loan processing.
- Coordinate with credit, operations, and collection teams for timely loan approval and disbursement.
- Develop and maintain relationships with tractor, farm equipment dealers, and rural business partners.
- Ensure compliance with company policies, regulatory requirements, and KYC norms.
- Monitor portfolio quality and support collections to minimize delinquencies.
- Maintain accurate records of customer interactions, leads, and loan applications.
- Participate in promotional campaigns, village visits, melas, and marketing activities to increase product awareness.
- Key Result Areas (KRAs):Farm Equipment Loan Disbursement
- Lead Generation & Conversion
- Dealer Relationship Management
- Portfolio Quality Maintenance
- Customer Acquisition & Retention




- Collection Support and Delinquency Control
- Educational Qualification:Graduate in any discipline.
- Additional qualification in Finance, Marketing, or Agriculture is preferred.
- Experience:0-1 years of experience in Farm Equipment Loans, Tractor Loans, Rural Lending, Agri Finance, or NBFC/Banking sales.
- Freshers with solid sales aptitude may also be considered.
- Required Skills:Knowledge of agricultural finance and farm equipment financing.
- Strong sales and negotiation skills.
- Good communication and interpersonal abilities.
- Customer relationship management skills.
- Field marketing and lead generation capabilities.
- Basic computer knowledge and proficiency in MS Office.
- Key Competencies:Result Orientation
- Customer Focus
- Relationship Building
- Team Collaboration
- Problem Solving
- Integrity and Compliance
- Local Market Knowledge

Salary Range:As per company norms and candidate experience.

- Working Conditions:Extensive field travel.
- Interaction with farmers, dealers, and rural customers.
- Target-oriented role.

📌 Business Executive (Karur)
🏢 Mahindra Finance
📍 Karur