A General Sales Manager (GSM) leads and oversees an organization’s entire sales department, driving revenue growth, managing sales teams, and establishing strategic targets. [1, 2]

Key Responsibilities

- Sales Strategy & Forecasting: Develop quarterly and annual sales forecasts, set revenue quotas, and design market expansion plans. [1, 2]
- Team Leadership & Coaching: Hire, train, mentor, and evaluate sales representatives and managers to maximize performance. [1, 2]
- Performance & Data Analysis: Track key performance indicators (KPIs), analyze sales data, audit pricing/margins, and manage CRM systems. [1, 2]
- Key Account Management: Build relationships with major clients, strategic partners, and stakeholders. [1, 2]
- Budget & Commercial Control: Oversee departmental budgets, expense management, incentive planning, and accounts receivable. [1, 2, 3]
- Cross-Functional Collaboration: Work closely with marketing, product, and finance teams to align campaigns and inventory with sales goals. [1, 2]

📌 General Manager Sales & Marketing (Coimbatore)
🏢 Bullmenn Motors
📍 Coimbatore