Company Description White Bunnie is a web design, development, and digital marketing company that has been serving clients globally since 2013. With offices in India, Canada, and the USA, the company partners with businesses of all sizes to bring their ideas and innovations to life through thoughtful, effective digital solutions.

White

Bunnie is known for its conscientious website developers and marketing specialists who focus on quality, creativity, and measurable results. Team members collaborate across locations to deliver modern, user-focused websites and performance-driven marketing campaigns.

Role Description The Paid Ads Executive role is a full-time, on-site position based in Dehradun. In this role, the team member will plan, build, and optimize paid advertising campaigns across platforms such as Google Ads, Meta Ads, and other relevant networks to support client growth and lead generation. Day-to-day responsibilities include conducting keyword and audience research, setting up campaigns, managing budgets and bids, monitoring performance metrics, and adjusting targeting and creatives to improve ROI.

The Paid Ads

Executive will collaborate with designers, content specialists, and account managers to develop compelling ad copy and visuals, prepare performance reports, and suggest data-driven strategies for continuous improvement. The role also involves staying updated on industry trends, platform changes,



and best practices to ensure campaigns remain competitive and compliant with advertising guidelines.

Qualifications

- Experience with paid advertising platforms such as Google Ads, Meta Ads, and other PPC networks, including campaign setup, optimization, and performance tracking.
- Strong analytical skills for interpreting campaign data, using tools like Google Analytics or similar platforms, and translating insights into actionable recommendations.
- Knowledge of digital marketing fundamentals, including conversion funnels, landing page optimization, and basic SEO concepts.
- Ability to write clear and persuasive ad copy and collaborate with design teams to develop effective creatives.
- Proficiency in working with budgets, bids, and pacing to meet performance and cost-efficiency targets.
- Good communication and collaboration skills to work with cross-functional teams and present results to stakeholders.
- Attention to detail, robust organizational skills, and the ability to manage multiple campaigns and deadlines.
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
- Prior experience in an agency or digital marketing environment is preferred but not mandatory.
- Willingness to work on-site in Dehradun and stay current with evolving paid media trends and platform updates.

📌 Paid Ads Executive (Dehradun)
🏢 White Bunnie
📍 Dehradun