Company Description IAT Technologies is a technology-focused organization where innovation is central to everything we do. Our mission is to develop professionals who can drive progress in the digital landscape. The company focuses on delivering excellent technology solutions while fostering continuous learning and growth. Team members are encouraged to experiment with new ideas and tools to help shape the future of digital innovation.

Role Description The Digital Marketing Executive is a full time on-site role based in Madurai. This role involves planning and executing digital marketing campaigns across multiple channels, including social media, web, and email.

The Digital Marketing

Executive will manage social media accounts, create and update web content, monitor campaign performance using web analytics tools, and optimize strategies based on data insights.

Responsibilities also include collaborating with internal teams to align marketing activities with business goals, maintaining brand consistency, and preparing regular performance reports.

Qualifications

- Candidates should possess strong Marketing skills, including campaign planning,



brand awareness, and lead generation.
- Candidates should possess excellent Communication skills for clear, professional interaction with internal teams and external stakeholders.
- Candidates should possess Social Media Marketing skills, including content scheduling, audience engagement, and platform-specific optimization.
- Candidates should possess Web Content Writing skills to create clear, engaging, and SEO-aware content for websites and digital channels.
- Candidates should possess Web Analytics skills to track performance, interpret data, and recommend improvements based on insights.
- Relevant qualifications such as a bachelor’s degree in Marketing, Communications, Business, or a related field are preferred.
- Familiarity with SEO/SEM, email marketing tools, and basic design tools (e.g., Canva or similar) is beneficial.
- Ability to work collaboratively on-site in Madurai, manage multiple tasks, and adapt to evolving digital trends.

For further details contact +91 (phone hidden)

📌 Digital Marketing Executive (Madurai)
🏢 IAT technologies
📍 Madurai