Interested applicants may apply directly here - https://careers.pristineforests.com/jobs/design-lead

Pristine Forests is a premium self-care and daily essentials brand that blends slow, sustainable beauty with thoughtful storytelling, clean formulations, and a deep respect for nature. We pair our commitment to green, clean products with a tech-forward, design-led approach. We deliver eco-friendly, aesthetic, indulgent self-care to conscious consumers.

About the Job: You’ll guide our design identity and creative assets across social media, the website, ad campaigns, packaging, and other brand communications. You’ll also manage the day-to-day design workflow: assigning work, setting priorities and deadlines, reviewing output, and mentoring the design team. Because we’re a startup, the role is quite broad.

One day might involve conceptualizing a campaign, another might mean working on a website asset, reviewing an intern’s design, planning a photoshoot, or getting down to the brass tacks in Photoshop. We’re looking for someone who enjoys that variety, not someone who wants a narrowly defined .

What You’ll Do:

- Guide and support the design team by assigning work, setting clear timelines, reviewing their work, and offering guidance and feedback.
- Translate content calendars and marketing priorities into clear design briefs, workflows, and deliverables.
- Develop creative direction for social media, campaigns, paid advertising, launches, and other marketing initiatives.
- Design and oversee creative assets across digital, social, web, packaging, print, and video.
- Establish and maintain visual consistency across typography, layouts, colour, iconography, photography, illustration, and overall brand expression.
- Work closely with the marketing team to develop new content formats, creative concepts, and visual systems.
- Help plan and direct in-house photoshoots and content creation,



including references, moodboards, shot lists, styling, compositions, and visual direction.
- Support website design and creative assets, working with the broader team to ensure a cohesive digital experience.
- Manage multiple projects simultaneously while keeping quality, timelines, and priorities on track.
- Build and maintain design processes and systems that make the team more efficient as we grow.

What We’re Looking For

- 3–5 years of professional design experience, ideally in a brand, agency, D2C, beauty, fashion, lifestyle, or consumer-focused environment.
- Strong command of Adobe Creative Cloud, particularly Photoshop, Illustrator, InDesign, and Premiere Pro.
- Proficiency in Figma, Canva, and other contemporary design tools.
- Solid experience across graphic design, social media, video editing, packaging, basic illustration, and UI/UX.
- A strong understanding of typography, composition, colour, hierarchy, visual systems, and brand identity.
- The ability to take a brief from concept to execution, while also being comfortable directing others.
- Strong organizational and project-management skills, with the ability to juggle multiple priorities and deadlines.
- Excellent attention to detail and a high bar for visual quality.
- Proactive, resourceful, comfortable with ambiguity, and willing to take ownership rather than wait for instructions.
- A portfolio that demonstrates range, robust visual thinking, and thoughtful execution.

Bonus/Nice To Have:

- Familiarity with AI-based design tools for image generation and enhancement
- Experience in video editing (DaVinci Resolve, CapCut, iMovie, Adobe Premiere, Final Cut, or equivalent)
- Comfortable with Magnifik, Google Flow, and/or Ceros
- Prior experience in planning/directing/executing photoshoots, art direction, styling, photography

Interested applicants may apply directly here - https://careers.pristineforests.com/jobs/design-lead

📌 Design Team Lead (India)
🏢 Pristine Forests
📍 India