We’re Hiring an Admission & Marketing Manager

Company: SKIPS University

Department: Admissions, Marketing & Student Recruitment

Location: Ahmedabad, Gujarat

Employment Type: Full-Time

Qualification: Bachelor's Degree; MBA/PGDM in Marketing or Management preferred

About the Role

SKIPS University is looking for a dynamic, target-oriented, and experienced Admission & Marketing Manager to manage admission operations, drive student recruitment, execute field marketing activities, and achieve admission targets. The candidate will be responsible for handling student enquiries, managing admission counsellors, developing institutional relationships, generating leads, and converting prospective students into confirmed admissions.

Key Roles and Responsibilities

1. Inside Admissions & Counselling

- Handle student enquiries through calls, emails, WhatsApp, online forms, and walk-ins.
- Manage the complete admission cycle, including counselling, application, documentation, fee follow-up, and enrolment.
- Guide students and parents regarding programmes, eligibility, fees, scholarships, and career opportunities.
- Ensure timely follow-ups with prospective students and improve enquiry-to-admission conversion rates.
- Supervise, guide, and monitor the performance of admission counsellors and executives.
- Maintain admission databases, CRM records, Excel sheets, and MIS reports.
- Coordinate with academic and accounts departments regarding admissions, eligibility, documentation, and fee-related matters.

2. Field Marketing & Institutional Outreach

- Plan and execute field marketing strategies to generate student enquiries and achieve admission targets.
- Visit schools,



colleges, coaching institutes, and other educational institutions to promote university programmes.
- Build and maintain relationships with principals, school management, counsellors, educational consultants, and other stakeholders.
- Organise career guidance seminars, education fairs, presentations, school visits, and outreach events.
- Generate qualified leads through networking, referrals, institutional visits, and promotional activities.
- Identify new markets and opportunities to expand the university's student recruitment network.
- Coordinate with the marketing team for admission campaigns, promotional activities, and lead generation.

3. Team Management & Coordination

- Lead, train, and motivate the admissions and marketing team.
- Allocate targets and monitor individual and team performance.
- Ensure effective coordination between inside admissions, field marketing, academics, and accounts.
- Monitor daily leads, field visits, counselling sessions, applications, and confirmed admissions.
- Ensure proper follow-up and timely conversion of generated leads.

4. Reporting & Performance Monitoring

- Prepare daily, weekly, and monthly admission and marketing reports.
- Track lead generation, enquiry-to-admission conversion, source-wise performance,



and target achievement.
- Analyse market trends, competitor activities, and student preferences.
- Recommend strategies to improve lead quality, admission conversions, and outreach effectiveness.
- Travel locally and to nearby cities as required for institutional visits and marketing activities.

Educational Qualification

- Bachelor's degree in Business Administration, Marketing, Management, or a related field.
- MBA/PGDM in Marketing or Management will be preferred.

Experience Required

- 3–5 years of relevant experience in admissions, educational marketing, student recruitment, field marketing, or business development.
- Experience in managing admission targets, counselling teams, or institutional outreach will be preferred.
- Experience in universities, colleges, management institutes, or other educational institutions will be an advantage.

Required Skills

- Excellent communication, counselling, presentation, and negotiation skills.
- Robust lead generation, follow-up, and admission conversion abilities.
- Experience in field marketing, student recruitment, and relationship management.
- Team leadership and target-achievement capabilities.
- Proficiency in MS Excel, MS Office, CRM systems, and MIS reporting.
- Strong planning, coordination, and problem-solving skills.
- Willingness to travel for school visits, college outreach, and promotional activities.

How to Apply

Interested candidates are invited to share their updated CV.

Contact Person: Mr. Rahul Prajapati

Contact Number: +91 82002 53963

Location: Thaltej, Ahmedabad, Gujarat, India

📌 Admissions Manager (Ahmedabad)
🏢 SKIPS University
📍 Ahmedabad