ob Title : Senior SEO Specialist / Senior SEO Manager Job Overview

The Senior SEO skilled is responsible for developing, implementing, and optimizing advanced SEO strategies to improve organic search performance, increase website traffic, and drive business growth. This role involves technical SEO, content strategy, keyword research, and team collaboration.

Key Responsibilities1. SEO Strategy & Planning

- Develop and execute comprehensive SEO strategies aligned with business goals
- Conduct competitive analysis and identify growth opportunities
- Plan long-term SEO roadmaps and campaigns

2. Keyword Research & Content Optimization

- Perform advanced keyword research (short-tail & long-tail keywords)
- Optimize website content, landing pages, and blogs for search engines
- Collaborate with content teams for SEO-friendly content creation

3. Technical SEO

- Conduct website audits (crawlability, indexing, site speed, mobile usability)
- Work with developers to fix technical issues (broken links, redirects, schema, etc.)
- Ensure proper implementation of on-page SEO elements (meta tags, headings, URLs)

4. On-Page & Off-Page SEO

- Optimize on-page elements for better rankings
- Build high-quality backlinks through ethical link-building strategies
- Monitor domain authority and backlink profile

5. Performance Tracking & Reporting





- Track KPIs such as organic traffic, rankings, CTR, and conversions
- Use tools like Google Analytics, Search Console, Ahrefs, SEMrush
- Prepare detailed SEO performance reports and insights

6. Team Leadership & Collaboration

- Mentor junior SEO executives and content writers
- Coordinate with marketing, design, and development teams
- Stay updated with search engine algorithm changes

Required Skills & Qualifications

- Proven experience (4-8+ years) in SEO or digital marketing
- Strong knowledge of on-page, off-page, and technical SEO
- Experience with SEO tools (Ahrefs, SEMrush, Moz, Screaming Frog)
- Understanding of HTML, CSS, and basic web development concepts
- Analytical mindset with data interpretation skills
- Excellent communication and leadership abilities

Preferred Qualifications

- Experience managing large-scale websites or eCommerce SEO
- Knowledge of local SEO and international SEO
- Familiarity with content marketing and UX principles

Key KPIs

- Organic traffic growth
- Keyword ranking improvements
- Conversion rate from organic channels
- Backlink quality and quantity
- ROI from SEO campaigns

Pay: ₹25,278.97 - ₹42,246.59 per month

Work Location: On the road

📌 Digital Marketing SEO (Jaipur)
🏢 Octal IT Solution
📍 Jaipur