Office Location - Mira Road, Thane. Landmark - 5 to 10 mins walking distance from Mira Road East Railway Station.
Wording Days : 6 Days Working (2nd & 4th Saturday Week Off)
Website :

The Marketing Automation Executive will be responsible for executing, optimising, and analysing targeted Email and WhatsApp marketing campaigns. The role requires strong skills in audience segmentation, automation workflows, campaign performance analysis, and the ability to deliver personalised and engaging communication to drive customer engagement, retention, and conversion.

Plan, create, and implement Email & WhatsApp campaigns in alignment with the marketing calendar.

- Collaborate with content, design, and sales teams to develop engaging campaign concepts.
- Maintain data hygiene and ensure accurate CRM database updates.

Provide data-driven recommendations for new campaigns, creative angles, and audience targeting.
• Align campaigns with broader marketing goals and brand positioning.





Conduct A/B testing for subject lines, content, and send times.

- Track and analyze campaign performance via ESP analytics and Google Analytics.
- CRM & Integration Skills
- Integrate Email & WhatsApp marketing platforms with CRM tools like HubSpot, Zoho, or Salesforce.
- Implement and manage automation workflows using Mailchimp, Zapier, Pabbly, or similar tools.
- Ensure adherence to GDPR, TRAI guidelines, and WhatsApp Business policies.
- Preferred Industry Experience
- Experience in FMCG or D2C sectors preferred.
- Bachelors Degree in Technology, Marketing, or related field.
- 3 to 5 years of experience in Email & WhatsApp marketing.
- Proficiency in ESPs like Mailchimp, HubSpot, Klaviyo, etc.
- Robust knowledge of automation tools (Zapier, Pabbly), API, and webhooks.

📌 Marketing Automation Specialist (Salesforce) (Mumbai)
🏢 AsmitA India Realty
📍 Mumbai