We are looking for enthusiastic and analytical freshers to join our Email Marketing team. The role involves both campaign strategy and hands-on execution, along with monitoring performance and optimizing campaigns to achieve business goals.
Key Responsibilities
- Plan, execute, and optimize email marketing campaigns based on business objectives.
- Monitor campaign performance, analyze data, and identify opportunities for improvement.
- Adjust campaign strategies to improve engagement and revenue.
- Work with different Email Service Providers (ESPs) to execute campaigns.
- Monitor email deliverability and assist in troubleshooting campaign issues.
- Ensure campaign quality, accuracy, and compliance with email marketing best practices.
- Collaborate with internal teams to achieve campaign goals.
Requirements
- Recent graduate with a robust interest in digital marketing and analytics.
- Data Fluency:
Intermediate proficiency in Microsoft Excel or Google Sheets, including filters, pivot tables, and basic formulas.
- Basic SQL Knowledge: Familiarity with SQL fundamentals.
- Technical Troubleshooting: Strong logical reasoning and exposure to basic command-line utilities.
- Network Fundamentals: Basic knowledge of networking concepts is an advantage.
- Good communication skills and attention to detail.
- Eagerness to learn, take ownership, and work in a fast-paced environment.
Note: No prior email marketing experience is required. Training will be provided on email marketing tools, campaign execution, and deliverability fundamentals.