Key Responsibilities

- Plan, execute, and manage paid advertising campaigns on Google Ads, Meta Ads (Facebook and Instagram), and other digital platforms.
- Generate quality leads, website traffic, and conversions within the defined marketing budget.
- Monitor and optimize campaigns to improve ROI, ROAS, CTR, CPC, and conversion rates.
- Conduct keyword research, audience targeting, competitor analysis, and A/B testing.
- Track campaign performance using Google Analytics 4 (GA4), Google Tag Manager (GTM), and advertising platform dashboards.
- Prepare daily, weekly, and monthly campaign performance reports.
- Develop and implement strategies to reduce customer acquisition costs (CAC).
- Collaborate with the content, creative, and sales teams to improve campaign performance.
- Manage advertising budgets and ensure effective allocation of marketing spend.
- Stay updated with the latest digital advertising trends, tools, and best practices

Pay: ₹25,000.00 - ₹50,000.00 per month

Work Location: In person

📌 Performance Marketing Executive (Indore)
🏢 jobmatchmaker consultancy
📍 Indore