MARKETING EXECUTIVE
- MILLET PROJECT Project: Sustainable Market Linkages for Women-Led Millet Enterprises We are looking for a dynamic and result-oriented Marketing Executive to drive market expansion, sales growth, and sustainable business linkages for millet-based products developed by women entrepreneurs. The role offers an opportunity to work at the intersection of marketing, rural enterprise development, and women's economic empowerment. Position Details
• Designation: Marketing Executive
• Reporting To: Project Manager
• Employment Type: Full-Time
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Location:
Hyderabad (Central Office), with regular travel across Telangana (Shankarpalli), Karnataka, Maharashtra, and Tamil Nadu as per project needs.
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Experience:
Minimum 2 years in Sales, Marketing, FMCG, Agribusiness, or Rural Enterprise Development
• Qualification: Graduate (Mandatory); MBA in Marketing preferred
• Compensation: As per industry standards, commensurate with experience

Key Responsibilities
• Develop and implement sales and marketing strategies to expand the reach and visibility of millet products.
• Establish institutional and corporate sales partnerships with corporates, schools, hotels, hospitals, hostels, and government agencies.
• Expand retail presence by onboarding supermarkets, organic stores, distributors, and dealer networks.
• Organise promotional activities, product demonstrations, exhibitions, fairs, and marketing events.
• Strengthen product branding, packaging, point-of-sale materials,



and digital marketing initiatives.
• Conduct market research and competitor analysis to identify emerging opportunities and market trends.
• Coordinate with FPOs, farmers, SHGs, and production teams to ensure effective supply planning.
• Mentor women-led SHGs and enterprises in sales, marketing, and sustainable business practices. Key Performance Expectations
• Onboard 20–30 new retail outlets per quarter.
• Establish partnerships with 10+ supermarkets/organic retail chains and 25+ institutional buyers annually.
• Develop 20+ corporate partnerships for sales, CSR initiatives, and gifting opportunities.
• Organise 8–10 marketing stalls and promotional events per quarter.
• Drive consistent quarter-on-quarter sales growth and market expansion. Skills & Competencies
• Sales, marketing, and business development.
• Institutional and retail sales management.
• Branding and digital marketing.
• Business networking, negotiation, and communication.
• Market research and competitor analysis.
• Proficiency in MS Office and CRM tools.
• Robust coordination and relationship management skills. Why Join Us?Be part of an impactful initiative that connects women-led millet enterprises with sustainable markets, strengthens rural livelihoods, and promotes the growth of nutritious and sustainable food products. Interested candidates are encouraged to apply ? Share your CV at: [email protected] ? Subject Line: Application – Marketing Executive
- Millet Project

📌 Marketing Executive (India)
🏢 Nirmaan Organization
📍 India