Role OverviewWe are looking for a proactive, driven and results-oriented marketing professional to build brand awareness and visibility for Mera Broadband across Gujarat. The role will focus on managing social media, executing local marketing initiatives and driving consistent brand engagement to support business growth and sales. The ideal candidate should be hands-on, creative and aggressive in execution, with a strong sense of ownership and the ability to translate marketing activities into measurable outcomes. This person will work closely with the sales team to understand market requirements, provide timely marketing support and develop initiatives that strengthen Mera Broadband’s presence in the Gujarat retail broadband market.

Key Responsibilities
1. Social Media Management
• Plan, create and manage social media content for Mera Broadband across relevant platforms.
• Develop engaging, locally relevant content that builds brand awareness and connects with audiences across Gujarat.
• Drive consistent brand visibility through creative campaigns, reels, posts, stories and other digital formats.
• Monitor social media performance, engagement and audience growth, and optimise content based on results. 2. Brand Awareness & Market Visibility
• Plan and execute marketing initiatives to increase Mera Broadband’s awareness and visibility across Gujarat.
• Develop localised campaigns and promotional activities that resonate with target audiences and communities.
• Identify opportunities to strengthen the brand’s presence in key markets through digital and on-ground initiatives.




• Drive marketing activities that support lead generation, customer acquisition and retail broadband sales. 3. End-to-End Marketing Execution
• Own and monitor the end-to-end execution of marketing activities for Mera Broadband, from planning and creative development to implementation and performance tracking.
• Coordinate with internal teams, agencies and other stakeholders to ensure timely execution of campaigns and initiatives.
• Proactively identify execution gaps and take corrective action to maintain campaign momentum and effectiveness.
• Ensure all marketing activities are aligned with brand guidelines, business priorities and sales objectives. 4. Sales Team Coordination & Enablement
• Conduct weekly sync-ups with the sales team to understand market needs, sales priorities and local promotional requirements.
• Equip the sales team with relevant creatives, campaign assets, promotional materials and marketing initiatives to support their sales efforts.
• Develop location-specific marketing activities based on sales feedback and market opportunities.
• Track the effectiveness of marketing support and continuously improve initiatives based on sales feedback and outcomes. 5. Performance Tracking & Results
• Monitor campaign performance,



social media growth, brand engagement, leads and other relevant marketing metrics.
• Track the impact of marketing activities on market visibility and sales outcomes.
• Maintain regular reports on campaign execution, performance and upcoming initiatives.
• Take a proactive, data-driven approach to improving marketing effectiveness and achieving business objectives. Desired Candidate Profile
• Experience in social media management, digital marketing, brand promotion or consumer marketing.
• Solid content planning and creative execution skills.
• Ability to understand local markets and develop relevant marketing initiatives for Gujarat.
• A proactive, hands-on professional who takes ownership and drives activities to completion.
• Strong coordination and communication skills, particularly when working with sales teams.
• A results-oriented mindset with the drive to increase brand visibility, generate market interest and support sales growth.
• Ability to work in a fast-paced environment, manage multiple activities and meet deadlines. Key Success MetricsPerformance will be measured against:
• Growth in social media reach, engagement and followers.
• Improvement in brand awareness and visibility across target markets in Gujarat.
• Timely and effective execution of planned marketing activities.
• Quality and consistency of marketing support provided to the sales team.
• Contribution of marketing initiatives to lead generation, customer acquisition and sales growth •

📌 Sr. Executive Marketing (Ahmedabad)
🏢 Ishan Technologies
📍 Ahmedabad