30 Oct
|
LexHive (Formerly DemandLane)
|
India
30 Oct
LexHive (Formerly DemandLane)
India
Growth Automation Engineer (Marketing Systems and Tracking Infrastructure) Company: LexHive Inc. (Formerly DemandLane)
Location:
100% Remote (India) Employment Type: Full time
Key Responsibilities
• Maintain and enhance customer-facing marketing funnels built with React and Vite, deployed on Vercel with a Supabase backend, and build new variants for A/B testing.
• Design, maintain, and monitor automation workflows in n8n, including lead routing, state resolution, retries, error handling, and alerting, and resolve failures before they affect lead flow.
• Build and maintain Airtable automations supporting lead qualification, ROAS validation, and data integrity.
• Manage web and server-side tracking through Google Tag Manager and the Meta Conversions API, including first-party server-side events, event matching, deduplication, and identifier coverage, and maintain attribution accuracy across the funnel and Redtrack.
• Deploy creative and funnel variants, configure experiments, and automate performance reporting for the marketing team.
• Enforce data privacy controls, including restricted-state routing logic and protection of personally identifiable information across Airtable and Slack. Required Qualifications
• 3 to 5 years of experience building production automation and marketing technology systems.
• Proficiency in JavaScript and TypeScript, with the ability to maintain and extend React applications on Vite and Vercel.
• Hands-on experience building and maintaining production workflows in n8n, including API integrations, data transformation, webhooks, and error handling.
• Experience with Airtable automations and scripting.
• Working knowledge of Google Tag Manager, including server-side containers, and practical experience with the Meta Conversions API.
• Familiarity with SQL and Supabase or PostgreSQL.
• A working understanding of marketing funnels and performance metrics such as cost per qualified lead (CPQL), ROAS, and A/B testing methodology.
• Experience with tools like claude code or codex. Preferred Qualifications
• Python for scripting and data collection.
• Experience integrating large language model APIs such as Claude or OpenAI within automation workflows.
• Experience with email service provider or CRM automation platforms such as ExpertSender or CustomerLabs.
• Exposure to marketing compliance requirements, including TCPA, restricted-state regulations, and PII governance. What Success Looks Like in the First 90 Days
• You have taken ownership of automation monitoring and alerting, with reliable detection of workflow failures.
• Meta Conversions API event-match quality is maintained above target thresholds.
• You are shipping funnel variants and experiments in line with the marketing team cadence.
• You have delivered at least one end-to-end improvement to an existing automation or tracking system.
📌 Growth Automation Engineer (India)
🏢 LexHive (Formerly DemandLane)
📍 India