Key Responsibilities
• Identify, onboard, and manage influencers and content creators across relevant platforms.
• Plan and execute influencer marketing campaigns aligned with brand objectives.
• Negotiate commercials, manage budgets, and coordinate deliverables with influencers.
• Build and maintain strong relationships with influencers, agencies, and talent managers.
• Track campaign performance, engagement, reach, and ROI.
• Stay updated on social media trends, emerging creators, and industry developments.
Requirements:
• 2–4 years of experience in influencer marketing, preferably within fashion, lifestyle, or BPC brands.
• Strong understanding of Instagram, YouTube, and emerging social media trends.
• Excellent communication, negotiation, and relationship management skills.
• Experience in campaign planning, execution, and performance tracking.
• A creative mindset with solid organizational and coordination skills.
📌 Influencer Marketing Specialist (India)
🏢 Fraganote
📍 India
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