Company Description Utsav is a digital platform that connects individuals with auspicious offerings from renowned temples across India, enabling users to participate in Puja and Havan from home and receive blessings and prasad at their doorstep. Through the app, users can join religious and spiritual communities, follow their favorite temples, deities, and spiritual guides, and access devotional content such as live music, aarti, bhajan, and religious texts. Utsav offers festival countdowns and event updates from across the country, helping users stay connected to cultural traditions throughout the year. The app supports multiple languages, making it accessible to diverse communities and enhancing the spiritual experience for users nationwide. Utsav focuses on fostering connection, devotion, and shared celebration in a modern, digital format. Role Description The Digital Marketing role at Utsav App is a full time, on-site position based in Bengaluru. In this role, the team member will plan and execute digital marketing campaigns to drive user acquisition, engagement, and retention across various online channels. Day-to-day tasks include managing social media accounts, creating and optimizing content for different platforms, monitoring web analytics, and running online marketing campaigns.



The role involves collaborating with product and content teams to align marketing initiatives with app features and community activities, tracking performance metrics, and refining strategies based on data insights. The team member will also contribute to brand messaging, campaign calendars, and promotional activities around key festivals and events. Qualifications
• Proficiency in Social Media Marketing and Online Marketing to manage campaigns across platforms such as Facebook, Instagram, and WhatsApp.
• Strong Digital Marketing skills with experience in planning, executing, and optimizing multi-channel digital campaigns.
• Ability to work with Web Analytics tools to track performance, interpret data, and make data-driven decisions.
• Excellent Communication skills for clear messaging, collaboration with cross-functional teams, and community engagement.
• Experience with content creation and basic design tools (e.g., Canva, Adobe tools) is beneficial.
• Familiarity with app marketing, user acquisition strategies, and A/B testing is an advantage.
• Understanding of Indian festivals, cultural traditions, and spiritual communities is preferred.
• Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.

📌 Digital Marketing (Bengaluru)
🏢 Utsav App
📍 Bengaluru