Interested candidates can share thier updated resume on [email protected] Creative Designer – Interflora

Experience:
3–6 Years

Location:
Mumbai Function: Creative / Design About Interflora Interflora is a premium floral and gifting brand known for its sophisticated aesthetics, exceptional craftsmanship, and elevated gifting experience. We are looking for a Creative Designer who understands luxury, premium branding, and visual storytelling and can translate the essence of Interflora into compelling creative experiences across digital and offline touchpoints. Role Overview We are looking for a Creative Designer with a strong eye for aesthetics, luxury, and premium brand communication. The ideal candidate should have a deep understanding of visual design, typography, composition, colour, imagery, and brand storytelling. You will be responsible for creating visually distinctive and premium creatives across e-commerce, social media, campaigns, digital marketing, packaging, and brand communication, while ensuring consistency with Interflora's sophisticated brand identity. The ideal candidate is someone who can balance creativity with commercial understanding and has a strong appreciation for luxury, fashion, lifestyle, beauty, hospitality, or premium gifting brands.

Key Responsibilities
Creative & Visual Design
• Develop premium, aesthetically refined creatives that reflect the Interflora brand personality and luxury positioning.
• Create concepts and visual directions for campaigns, launches, festivals, occasions, and brand initiatives.
• Translate creative briefs into visually compelling designs while maintaining a consistent premium look and feel.
• Demonstrate strong understanding of composition, typography, colour palettes, imagery, layouts, and visual hierarchy. Brand & Luxury Aesthetics
• Maintain and strengthen Interflora's visual identity across all consumer touchpoints.
• Ensure every creative reflects a premium, elegant, sophisticated, and contemporary aesthetic.
• Develop mood boards, creative concepts, visual references,



and design directions for campaigns.
• Stay updated on global trends across luxury, fashion, lifestyle, beauty, hospitality, floral and premium gifting to bring fresh inspiration to the brand. Digital & E-commerce
• Design high-quality creatives for the website, homepage, landing pages, category pages, product pages, banners, and promotional campaigns.
• Create performance marketing assets for paid media while ensuring the premium brand identity is not compromised.
• Develop creatives for CRM, emailers, WhatsApp, app, and other digital marketing channels. Social Media
• Create premium and engaging visual content for Instagram, Facebook, Pinterest, and other social platforms.
• Design posts, carousels, stories, reels covers, campaign creatives, and other social assets.
• Work closely with the social media and marketing teams to translate campaign ideas into visually impactful content. Campaigns & Brand Communication
• Develop creative assets for seasonal campaigns, festive moments, product launches, collaborations, and special occasions.
• Support integrated campaigns across digital, social, print, OOH, events, and other offline channels.
• Collaborate with photographers, videographers, copywriters, marketers, and external creative partners when required. Creative Collaboration
• Work closely with marketing, brand, merchandising, e-commerce, and business teams to understand briefs and translate them into strong creative solutions.
• Present creative concepts and design rationale to stakeholders and incorporate feedback effectively.
• Manage multiple projects simultaneously while maintaining high standards of quality and attention to detail. Required Skills & Qualifications




• Bachelor's degree in Graphic Design, Visual Communication, Fine Arts, Communication Design, or a related field, preferably from a reputed design institute.
• 3–6 years of professional experience in graphic/creative design.
• Strong portfolio demonstrating premium, luxury, lifestyle, fashion, beauty, hospitality, gifting, or e-commerce design experience.
• Strong understanding of luxury aesthetics, branding, visual storytelling, typography, colour theory, composition, and art direction.
• Excellent proficiency in Adobe Creative Suite – Photoshop, Illustrator, InDesign.
• Working knowledge of Figma, Canva, or other design/presentation tools.
• Strong attention to detail with a highly refined visual eye.
• Ability to understand brand guidelines and consistently translate them into creative output.
• Strong communication, collaboration, and time-management skills. Good to Have
• Experience working with premium/luxury brands or in fashion, beauty, lifestyle, hospitality, jewellery, floral, or premium gifting.
• Basic knowledge of motion graphics, animation, video editing, or Reels.
• Knowledge of AI-powered creative and design tools.
• Understanding of UI/UX principles and digital design.
• Experience with photography/art direction and understanding of image styling.
• Ability to create mood boards, creative decks, and campaign visual directions. What We're Looking For We are looking for someone who:
• Has a strong creative point of view and exceptional aesthetic sensibility.
• Understands what makes a brand look premium, luxurious, aspirational, and differentiated.
• Can identify the difference between a valuable design and a truly elevated brand experience.
• Is curious about global design, fashion, luxury, lifestyle, and visual trends.
• Can bring creativity while staying true to the Interflora brand DNA.
• Is hands-on, detail-oriented, proactive, and comfortable working in a fast-paced environment. Portfolio is mandatory.

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