Company Description Futuraspark Technologies is a digital marketing and growth partner that helps businesses scale through data-driven strategies and measurable results. The team delivers services across growth marketing, SEO, e-commerce optimization, performance marketing (PPC), web development, and UI/UX design. By combining creativity, analytics, and performance marketing, Futuraspark helps brands increase visibility, attract qualified customers, and grow sustainably. The company works with both startups building their digital presence and established businesses aiming for next-level growth, focusing on visibility, engagement, and conversions. Role Description The Google Ads Specialist is a full time remote role responsible for planning, implementing, and optimizing Google Ads campaigns across Search, Display, YouTube, and other relevant networks. Day-to-day tasks include conducting keyword research, structuring campaigns and ad groups, writing compelling ad copy, selecting appropriate targeting options, and managing bidding strategies to achieve performance goals. The specialist will monitor campaign performance, analyze data, and provide actionable insights to improve click-through rates, conversion rates, and return on ad spend. This role also involves collaborating with internal teams to align campaigns with broader marketing strategies,



setting up tracking and conversion goals, preparing performance reports, and staying current with Google Ads and PPC best practices. Qualifications
• Strong skills in Google Ads campaign setup and optimization, including Search, Display, and Video formats.
• Proficiency in keyword research, audience targeting, and bid management for performance marketing.
• Experience with Google Analytics, conversion tracking, and data interpretation for campaign decision-making.
• Ability to write clear, persuasive ad copy and collaborate on landing page optimization to improve conversions.
• Knowledge of broader digital marketing channels such as SEO, social media ads, and remarketing strategies.
• Comfort working with spreadsheets and dashboards to track KPIs, budgets, and performance trends.
• Excellent written and verbal communication skills, with the ability to present insights to stakeholders.
• Robust attention to detail, time management skills, and the ability to work independently in a remote setting.
• Prior experience in an agency or performance marketing environment is beneficial.
• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.

📌 Google Ads Specialist (Pune)
🏢 Futuraspark Technologies
📍 Pune