WE'RE HIRING | SOCIAL MEDIA & PR MANAGERHouse of Niav | Noida | Full-time, On-site

House of Niav is looking for a creative, trend-savvy and driven Social Media & PR Manager to take ownership of our social media presence, manage public relations and build a strong digital identity for the brand.

We are a fast-growing fashion label specialising in premium easternwear and contemporary occasionwear. We are looking for someone who understands fashion, has a strong creative instinct and knows how to turn content into conversations, engagement and brand growth.

Key ResponsibilitiesSocial Media & Content

- Develop and execute the brand's social media strategy across Instagram and other relevant platforms.
- Plan and manage monthly content calendars.
- Conceptualise and execute creative Reels, stories, carousels and campaigns.
- Stay updated with viral trends, trending audio and emerging content formats.
- Coordinate with creative, design and production teams for content creation and shoots.
- Maintain a consistent brand voice, aesthetic and visual identity.
- Monitor community engagement, comments, DMs and audience interactions.
- Track performance metrics and optimise content for organic reach, engagement and follower growth.
- Lead social media campaigns for product launches, festive collections and brand initiatives.

Influencer & Creator Management

- Manage influencer collaborations, creator outreach, gifting and campaign execution.
- Build relationships with fashion influencers, content creators and brand ambassadors.
- Identify relevant creators and manage end-to-end collaboration activities.
- Track influencer campaign performance and deliverables.

Public Relations & Brand Reputation

- Develop and execute PR strategies to strengthen House of Niav's brand positioning.
- Build and maintain relationships with media publications, fashion journalists,



editors and PR agencies.
- Coordinate press features, media coverage, brand mentions and editorial opportunities.
- Manage PR campaigns around product launches, collaborations and important brand milestones.
- Monitor online brand sentiment, media coverage and public perception.
- Handle PR-related communication and coordinate responses to brand reputation concerns.
- Identify opportunities for brand visibility through fashion events, publications and relevant media platforms.

What We're Looking For
- 1–3 years of experience in social media management, PR or digital marketing, preferably in fashion, lifestyle or D2C brands.
- Strong understanding of Instagram, Reels and evolving social media trends.
- Excellent creative thinking and content conceptualisation skills.
- A strong aesthetic sense and understanding of fashion, styling and visual storytelling.
- Experience managing influencer collaborations and PR activities.
- Excellent written and verbal communication skills.
- Ability to manage multiple projects and work in a fast-paced workplace.
- Strong organisational skills, ownership and execution capabilities.
- Ability to analyse performance metrics and translate insights into actionable strategies.

What You'll Get
- The opportunity to work with a rapidly scaling fashion label.
- Creative freedom to experiment, ideate and execute campaigns.
- An opportunity to shape the brand's digital identity and public positioning.
- A dynamic, ambitious and growth-oriented working environment.

Interested? Send your resume along with your portfolio or links to social media accounts and PR campaigns you've previously managed to [email protected]

Subject: Application – Social Media & PR Manager | House of Niav

If you love fashion, understand the internet and know how to build brands that people talk about, we'd love to hear from you.

📌 Social Media Marketing Manager (Noida)
🏢 House Of Niav
📍 Noida