Social Media Manager | Meta Ads

Company: CoreUs Inc.

Location: Thane, Maharashtra, India

Salary: ₹26,000–₹31,000 per month, depending on skills and experience

Work Arrangement: First 2 months remote, followed by on-site work at our Thane office

About the Job

CoreUs is looking for a creative, organised and performance-driven Social Media Manager who can combine robust visual execution with impactful digital advertising.

We need someone who is proficient in Canva Pro, experienced in managing multiple social media accounts and, most importantly, highly skilled in Meta Ads Manager.

The ideal candidate should be capable of planning, launching, managing and optimising campaigns that deliver measurable business results, whether the objective is brand awareness, website traffic, lead generation, retargeting, conversions or online purchases.

If you understand both creative execution and paid advertising, and can translate marketing objectives into effective campaigns, we would like to hear from you.

Key Responsibilities

1. Social Media Management & Creative Execution

Manage multiple client profiles across Instagram, Facebook and other relevant platforms.

Design engaging static posts, carousels, Stories, Reel covers, thumbnails and highlight covers using Canva Pro.

Create simple animated creatives and short-form videos for social media.

Research trends, trending audio, competitors and fresh content ideas relevant to each client’s brand.

Maintain content calendars, schedule posts, write captions and ensure consistent, on-brand communication.

2. Meta Ads Manager & Campaign Performance

Independently plan, launch, manage and optimise advertising campaigns using Meta Ads Manager.

Execute campaigns for brand awareness, reach, engagement, website traffic,



lead generation, retargeting, conversions and sales.

Develop appropriate audience strategies and optimise creatives, targeting, placements and budgets based on campaign performance.

Understand campaign objectives, Meta Pixel, conversion tracking and relevant performance metrics.

Monitor CTR, CPC, CPL, conversion rates, cost per purchase and ROAS to identify opportunities for improvement.

Develop campaigns focused on real business outcomes, such as generating qualified real estate leads, increasing restaurant awareness and driving website purchases for e-commerce brands.

Analyse campaign data and make informed decisions to improve advertising efficiency and results.

3. Google Ads, Reporting & Coordination

Have hands-on experience with Google Ads and assist with campaign setup, monitoring and optimisation.

Track social media and advertising performance and prepare monthly reports with actionable recommendations.

Coordinate with the Operations Manager, designers and video editors to ensure smooth execution and timely delivery.

Use relevant AI and creative tools to improve ideation, copywriting, design and content workflows.

Requirements

Strong, hands-on expertise in Meta Ads Manager and campaign optimisation.

Experience handling campaigns for lead generation, website traffic, conversions and online purchases.





Understanding of audience targeting, campaign budgets, conversion tracking and advertising performance metrics.

Excellent practical skills in Canva Pro and a strong eye for design, typography, colour and branding.

Experience managing multiple social media accounts and handling creative execution independently.

Working knowledge of Instagram, Facebook, Meta Business Suite and Google Ads.

Ability to analyse campaign results and make data-driven decisions.

Familiarity with CapCut or similar video editing tools and AI tools is preferred.

Strong organisational, communication, ownership and time-management skills.

Work Details

Salary: ₹26,000–₹31,000 per month, depending on skills and experience.

Working hours: 10:00 AM to 6:30–7:00 PM.

Weekly off: Sunday.

Client portfolio: Approximately 12–14 accounts, depending on workload and account complexity.

Reporting to: Operations Manager.

- Work arrangement: First 2 months remote/work from home; thereafter, on-site at our Thane office.

Location Eligibility

Candidates must currently reside in Thane or the Mumbai Metropolitan Region and be able to commute to our Thane office after the initial two-month remote period. Relocation candidates are not preferred.

How to Apply

Please share your updated CV and portfolio of social media creatives and advertising campaigns.

Candidates should mention their hands-on experience with Meta Ads Manager and Google Ads, including the types of campaigns managed, advertising budgets handled and measurable results achieved.

Candidates who can demonstrate their ability to generate qualified leads, drive website conversions and improve campaign performance will be preferred.

📌 Social Media Manager (Thane)
🏢 CoreUs Incorporation
📍 Thane