Location: Noida, Hybrid

Type: Full-time

Experience: 2–4 years

Salary: ₹30,000 – ₹35,000 per month

About the role

You are the creative engine behind Zenska on Instagram, Facebook, YouTube, LinkedIn and [other channels]. You spot what's trending before it peaks, turn it into ideas that fit our brand, and produce the finished piece yourself: designs, Reels, carousels and ad creatives. You're as comfortable in Premiere Pro or CapCut as you are using AI tools like Claude to research, script and speed up your editing.

What you'll do

Research and trends

- Track trends, audios, formats and memes on Instagram, YouTube Shorts and other platforms every week, and pick the ones that suit Zenska.
- Study competitor brands (organic posts and the Meta Ad Library) and share what's working and why.
- Turn insights into a weekly content plan with hooks, angles and formats for each product or service.

Ideas and design

- Write creative briefs and shot lists; plan and direct easy shoots (in-office, product, people).
- Design carousels, posts, stories, banners and static ads in Canva, Photoshop and Illustrator, following the brand guidelines.
- Plan festive and campaign content on time (Diwali, Christmas, New Year, Holi, sale days and launches).

Editing (traditional + AI)

- Edit short-form video in Premiere Pro, DaVinci Resolve or Final Cut, and in CapCut: cuts, captions, sound, motion text and colour correction.
- Use AI tools (Claude, ChatGPT, ElevenLabs, Descript, Runway, Canva AI or similar) for research, scripts, voiceovers, subtitles, clean-up and resizing, and know when AI shouldn't be used.




- Export every piece in the right size for each platform and for ads (9:16, 4:5, 1:1, 16:9).

Performance

- Review reach, saves, shares, watch time and ad results every week; repeat what works and drop what doesn't.
- Hand finished, captioned files to the Social Media Officer with posting notes.

What you need

- 2–4 years creating social media content for a brand or agency.
- A portfolio with trend-based Reels you came up with and edited yourself, plus static designs.
- Positive in at least one professional editor (Premiere Pro / DaVinci Resolve / Final Cut) and CapCut.
- Hands-on with AI tools in your daily work. Tell us how you use Claude or similar.
- Strong design sense: typography, layout, colour.
- Good written English and Hindi/Hinglish for hooks and captions.

Nice to have: After Effects or motion graphics; basic photography and lighting; experience making Meta ad creatives; knowledge of ASCI advertising guidelines. How we'll measure success (first 90 days)

- A steady weekly output of Reels, carousels and ad creatives (numbers to be agreed: [target]), delivered on time.
- Trend-based posts published while the trend is still live.
- Growth in watch time, saves, shares and followers compared with the previous quarter.
- New ad creatives that beat the current best ad on cost per lead or sale.

Assignment (~3 hours)

Pick one current trend and one Zenska product or service.

Send

(1) a short idea and hook,

(2) a 15–20 second edited Reel,

(3) one carousel cover.

Submit at: [email protected]

Tell us which steps you used AI for.

📌 Social Media Expert (Noida)
🏢 Zenska.ph
📍 Noida