Experience Range

3-7 Years

Shift Timing

6:00 PM - 3:00 AM IST

Must-Have Skills

- Strong hands-on experience in SPSS Data Validation.
- Expertise in data validation, data merging, coding, weighting, stacking, formatting, and SPSS functions.
- Ability to create and execute data validation scripts in SPSS.
- Solid understanding of questionnaire logic and market research data structures.
- Experience managing multiple market research projects simultaneously.
- Knowledge of market research methodologies such as Tracking, Concept Testing, Copy Testing, Segmentation, and MaxDiff.
- Strong analytical, problem-solving, and project management skills.
- Excellent stakeholder and client communication skills.

Good-to-Have Skills

- Experience in Data Tabulation using SPSS.
- Exposure to tracking studies, segmentation studies, and advanced market research methodologies.
- Client-facing and consulting experience.
- Advanced Excel and PowerPoint skills.
- Post-graduate qualification in Market Research or related field.

Key Responsibilities





- Manage 8-10 concurrent market research data processing projects with minimal supervision.
- Perform data validation and processing activities using SPSS.
- Prepare and execute complex project setups accurately and efficiently.
- Create and maintain project schedules and timelines.
- Coordinate with clients and internal stakeholders throughout the project lifecycle.
- Proactively identify and resolve project issues and risks.
- Ensure all studies are delivered using a First Time Right (FTR) approach.
- Develop and execute data validation scripts using various input data sources.
- Maintain project documentation and ensure process compliance.
- Handle SPSS-based activities including coding, weighting, merging, stacking, and formatting.
- Work closely with clients to resolve project-related concerns.
- Support ongoing improvements in execution quality and productivity.

📌 Senior Analyst (Mumbai)
🏢 Dentsu Global Services
📍 Mumbai