About the RoleSolven Tech Solutions is seeking a proactive, execution-driven SEO & Growth Marketing Executive to lead day-to-day organic visibility, content operations, and paid growth initiatives across 4 active agency client accounts (spanning e-commerce, legal services, and professional B2B domains).
In this role, you will take direct ownership of multi-location SEO, technical search audits, high-volume blog production, ad campaign management, and direct weekly client communication.
Key Responsibilities
1.
Search Engine
Optimization & Technical Audits
- SEO Setup & Audits: Conduct comprehensive initial SEO setups and recurring technical site audits to identify and resolve performance bottlenecks.
- Technical SEO: Resolve crawl issues, indexation errors, XML sitemaps, canonical tags, and structured schema markup.
- On-Page SEO Practices: Implement on-page optimization including metadata, heading structures (H1–H6), clean URL architecture, internal link networks, and image alt text.
- Off-Page & Authority Building: Execute ethical backlink acquisition strategies to increase brand Domain Authority (DA) and domain rating scores.
- Reporting: Compile weekly and monthly SEO audit reports with clear performance metrics and actionable next steps.
2. Keyword Research & Multi-Location Strategy
- Intent-Based Keyword Research: Identify high-intent transactional, commercial, and informational keywords.
- Geo-Targeted Mapping: Fetch and map location-based search terms across targeted Indian metropolitan hubs and international target markets.
3.
Content
Strategy, Copywriting & Publishing
- Content Planning:
Plan and maintain structured social media content calendars and editorial blog schedules.
- Website Copywriting: Draft clean, conversion-focused content for service pages, landing hubs, and practice sections.
- Blog Production &
• Management:
Write, edit, and publish 20+ optimized blogs and articles per client monthly.
- Content Auditing: Audit published content to maintain high editorial quality, search intent alignment, and compliance.
- CMS Publishing: Format and publish content directly across WordPress and custom CMS dashboards with proper anchor text and external citations.
4.
Local
Presence &
• Communication Setup
- Google Business Profile (GMB) Optimization: Manage and optimize local profiles with categorized service listings, regular updates, geotagged photos, and review monitoring.
- WhatsApp Communication Setup: Configure WhatsApp Business tools, automated lead-intake workflows, greeting/away triggers, and direct inquiry routing.
5. Paid Advertising, Funnels &
• Strategy
- Funnel Creation &
• Ideation:
Design organic and paid lead-generation funnels to convert incoming traffic into qualified inquiries.
- Marketing Strategy: Develop cross-channel marketing strategies aligned with client growth targets.
- Ads Content Creation:
Write high-converting advertising copy, headlines, and creative briefs for multi-platform campaigns.
- Campaign Management: Monitor and optimize ad delivery across Google Ads, Meta Ads Manager, and WhatsApp Ads.
6.
Client
Management &
• Reporting
- Weekly Stand-ups: Lead weekly client updates and stand-ups to review campaign progress, deliverable statuses, and search rankings.
- Transparent Communication: Deliver straightforward, data-backed reports covering traffic, lead conversions, and roadmap execution.
Tooling &
• Platform Stack
- Webmaster Tools: Google Search Console, Bing Webmaster Tools (Bing Console)
- Analytics: Google Analytics (GA4)
- Local Optimization: Google Business Profile (GMB)
- Advertising: Meta Ads Manager, Google Ads, WhatsApp Ads
- Communication & Automation: WhatsApp Business App / API
- CMS & Workspaces: WordPress, Custom Administrative Dashboards, Google Workspace, and standard keyword intelligence tools
- Candidate Qualifications
- Experience: 1–3 years of hands-on experience managing SEO campaigns, blog publishing pipelines, and digital ads.
- Technical Literacy: Proven familiarity with Google Search Console, Bing Console, GA4, GMB, and Meta/Google Ads platforms.
- Writing & Communication: Strong written English proficiency with an eye for transparent formatting, tone consistency, and proofreading.
- Execution Focus: Strong organizational habits with the ability to manage competing priorities across multiple client accounts independently in a remote environment.
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📌 Search Engine Optimization Executive (Pune)
🏢 Solven
📍 Pune