Company: ServicePlug Technology Pvt. Ltd. (ServicePlug®)

Position: Regional Sales Manager - South

Department: Sales & Business Development

Experience: 8–10+ Years

Industry: Automotive Aftermarket / Technology SaaS / E-commerce

Location: Bengaluru / Field Based

Employment Type: Full-Time

Reporting To: National Sales Head

About ServicePlug®

ServicePlug® is India's Automotive Hyperlocal Platform, connecting vehicle owners with verified automobile workshops, spare parts retailers, distributors, manufacturers, vehicle dealers and automotive service providers.

Our technology platform enables automotive businesses to establish digital storefronts, showcase products and services, generate business leads, manage customers and expand their market reach through a unified automotive ecosystem.

Role Overview

We are seeking a dynamic and result-oriented Regional Sales Manager with strong experience in automotive aftermarket sales, technology SaaS, e-commerce or B2B marketplace business development.

The candidate will be responsible for driving regional business expansion, acquiring automotive brands, manufacturers, distributors, wholesalers and retailers, and generating subscription-based revenue through the ServicePlug platform.

The ideal candidate should have a combination of traditional automotive channel sales experience and modern digital platform selling capabilities, with the ability to engage decision-makers, build strategic partnerships and drive technology adoption across the automotive aftermarket ecosystem.

Key Responsibilities1. Regional Sales & Business Development

- Develop and execute regional sales strategies to achieve business and revenue targets.
- Identify current business opportunities across automotive aftermarket segments.
- Expand ServicePlug's presence across assigned territories and automotive markets.
- Develop relationships with key business owners, manufacturers,



distributors and channel partners.
- Drive B2B customer acquisition and regional market penetration.

2. Automotive Brand & Manufacturer Onboarding

- Identify and onboard automotive spare parts and accessories manufacturers, brands and suppliers.
- Build partnerships with brands across categories such as - Automobile Spare Parts,Car & Bike Accessories,Tyres & Batteries,Lubricants & Engine Oils, Automotive Electronics,Car Care & Detailing Products,EV Components and Accessories.
- Present ServicePlug's digital marketplace and brand visibility solutions.
- Drive brand subscriptions, product catalogue onboarding and promotional opportunities.
- Acquire regional and national distributors, wholesalers, dealers and retailers.
- Build strong automotive aftermarket distribution networks.
- Drive digital storefront creation and product catalogue listings.
- Encourage partners to adopt ServicePlug's technology platform for digital business growth.
- Develop strategic channel partnerships to increase platform coverage.

4. SaaS & E-commerce Platform Sales

- Promote technology-based SaaS subscriptions and digital marketplace solutions.
- Demonstrate platform capabilities, business benefits and revenue opportunities to prospective partners.
- Acquire B2B customers for digital storefronts, catalogue management, lead generation and promotional services.
- Drive subscription renewals, upgrades and additional revenue opportunities.
- Understand e-commerce business models, digital sales funnels and online marketplace operations.

5.



Sales Pipeline & Revenue Management

- Generate leads through field sales, networking, industry associations and business references.
- Manage the complete sales cycle, from prospecting and presentations to negotiations and closure.
- Maintain a healthy sales pipeline and accurate records.
- Achieve monthly, quarterly and annual revenue targets.
- Track subscription revenue, customer acquisition costs and regional sales performance.

6. Team Leadership & Market Development

- Build, lead and manage regional sales executives and business development teams.
- Define territory-wise targets and monitor individual and team performance.
- Conduct regular field visits, sales reviews and market assessments.
- Train team members on product demonstrations, partner acquisition and sales conversion.
- Identify emerging automotive aftermarket trends and competitor activities.

7. Profile & Eligibility

- 8–10+ years of experience in regional sales, business development or channel management.
- Experience in one or more of the following:
- Automotive aftermarket sales and distribution.
- Technology SaaS sales and B2B platform acquisition.
- E-commerce and online marketplace business development.
- Brand, manufacturer and distributor onboarding.
- Strong understanding of automotive spare parts, accessories and distribution channels is highly desirable.
- Proven experience in acquiring B2B customers and closing high-value business deals.
- Experience managing regional sales teams and revenue targets.
- Good understanding of subscription-based business models and digital commerce.
- Strong negotiation, presentation, networking and relationship management skills.
- Willingness to travel extensively within the assigned region.

- Join ServicePlug® – Connecting Local Experts and Transforming India's Automotive Aftermarket Through Technology.

📌 Regional Sales Manager - South (Bengaluru)
🏢 ServicePlug
📍 Bengaluru