Urgent Hiring: Performance Marketing Expert – Google Ads (PPC)

Location: Ramesh Nagar, New Delhi

Experience: 3+ Years

Salary: ₹60,000–₹80,000 per month

Industry Preference: Digital Marketing Agency | Education Domain | Lead Generation

About the Role

We are looking for an experienced and results-driven Performance Marketing Expert with strong expertise in Google Ads, Meta Ads, and lead generation campaigns.

The ideal candidate must have hands-on experience managing high-budget paid media campaigns, particularly for the education sector, including universities, colleges, and B-schools. Candidates with experience working in digital marketing agencies and managing multiple client accounts will be preferred.

Important: This role is exclusively focused on paid media and performance marketing, with no SEO-related responsibilities. Candidates with a strong e-commerce advertising background but no relevant lead generation experience are not preferred.

Key Responsibilities

- Plan, execute, and manage Google Ads campaigns across Search, Display, Video, and Performance Max, along with Meta Ads campaigns.
- Develop and optimize lead generation campaigns to drive quality leads at competitive CPLs.
- Manage paid campaigns for the education sector, including universities, colleges, B-schools, and other education clients.
- Optimize campaigns based on key performance indicators, including CPL, CPA, CTR, conversion rate, lead quality, and overall campaign performance.
- Manage large advertising budgets and ensure efficient budget allocation across campaigns and platforms.
- Analyze campaign data, identify performance gaps, and implement strategies to improve lead quality and conversion rates.
- Set up and monitor conversion tracking using Google Analytics 4, Google Tag Manager, and relevant advertising platform tools.
- Prepare performance reports and share actionable insights with clients and internal stakeholders.
- Lead campaign execution, allocate tasks, review team performance,



and ensure timely delivery of client objectives.
- Stay updated on paid media trends, platform updates, audience targeting strategies, and campaign optimization techniques.

Key Requirements
- Bachelor's or Master's degree in Marketing, Business Administration, or a related field.
- Minimum 3 years of hands-on experience in Google Ads and Meta Ads campaign management.
- Strong experience in lead generation campaigns, preferably within the education domain.
- Prior experience working with a digital marketing agency is highly preferred.
- Experience managing campaigns for universities, colleges, B-schools, or other education-sector clients will be a major advantage.
- Proven experience handling substantial advertising budgets and optimizing campaigns for lead volume, CPL, and lead quality.
- Strong understanding of Google Ads, Meta Ads Manager, GA4, and Google Tag Manager.
- Ability to analyze campaign performance and prepare reports using Excel, Google Sheets, Looker Studio, or similar tools.
- Experience in team management, task allocation, campaign reviews, and performance optimization.
- Excellent communication, presentation, analytical, and client-handling skills.

Preferred Skills
- Google Ads Certification.
- Experience with automation rules, campaign scripts, and advanced optimization techniques.
- Strong understanding of lead funnels, landing page performance, audience segmentation, and conversion tracking.
- Experience managing multiple education-sector client accounts in an agency environment.

Who Should Apply? We are specifically looking for candidates who have:
- Strong lead generation experience rather than a primary focus on e-commerce sales.
- Experience working in a digital marketing agency.
- Hands-on experience with education-sector clients, especially universities and B-schools.
- The ability to manage high-budget campaigns while maintaining CPL targets and improving lead quality.

Apply Now

Contact: +91 910694833

Email: [email protected]

Employment Type: Full-time | In office

📌 Performance Marketing Expert– Google Ads (PPC) (New Delhi)
🏢 Stealth Digital
📍 New Delhi