Job Type: Full time

Department: Business Development / Lead Generation

Industry: IT Services & Software Development

Experience: 2–4 Years

Location: On-site, Sector 58, Noida

Salary: As per candidature and experience

About the Role

We are looking for a proactive and target-oriented Lead Generation Executive to identify and generate qualified business leads for our IT services and software development solutions, catering to both national and international clients, particularly in European and other overseas markets.

Our company provides custom software development solutions, including website development,

web applications, mobile applications, portals, and other technology solutions based on client requirements.

The ideal candidate should have hands-on experience in B2B lead generation for IT services, strong research and prospecting skills, and the ability to identify potential clients and schedule qualified business meetings for the sales team.

Key Responsibilities

- Generate qualified B2B leads for IT services and software development through LinkedIn,

cold calling, email campaigns, online platforms, and other outbound channels.
- Identify and research potential clients across international markets, including Europe, as well as the Indian market.
- Build and maintain targeted prospect lists based on industry, company size, geography, and business requirements.
- Identify decision-makers such as Founders, CEOs, CTOs, IT Directors, and other relevant stakeholders.
- Conduct company and contact research to identify businesses requiring website development, mobile applications, web applications, portals, and custom software solutions.
- Execute outbound prospecting campaigns through LinkedIn Sales Navigator, email outreach, cold calling,



and relevant lead-generation platforms.
- Qualify leads based on business relevance, service requirements, decision-maker availability, and potential project opportunities.
- Initiate conversations with prospects and generate interest in the company’s IT services.
- Schedule qualified meetings and discovery calls for the Business Development or Sales team.
- Maintain an accurate database of prospects, contact details, outreach activities, responses,

and follow-up status.• Conduct consistent follow-ups with prospects to improve response rates and meeting bookings.
- Track campaign performance, lead quality, conversion to meetings, and outreach effectiveness.
- Coordinate with the sales team to ensure a smooth handover of qualified leads.
- Achieve monthly lead-generation and qualified-meeting targets.

Required Skills & Qualifications

- 2–4 years of experience in B2B lead generation, IT services lead generation, or outbound prospecting.
- Prior experience generating leads for software development, web development, mobile app development, or IT services companies.
- Experience targeting international clients, preferably in Europe, the UK, or other overseas markets.
- Strong understanding of B2B prospecting, ideal customer profiles (ICPs), and decision-

maker identification.
- Hands-on experience with LinkedIn Sales Navigator, LinkedIn outreach, cold emailing, and cold calling.
- Familiarity with lead-generation tools, prospect databases, email-finding tools, and CRM platforms.
- Excellent written and verbal communication skills.
- Ability to build targeted prospect lists and execute structured outreach campaigns.
- Strong research, organizational, follow-up, and data-management skills.
- Self-motivated, target-oriented, and comfortable working with monthly performance

📌 IT Lead Generation (International Sales) (Noida)
🏢 Space To Tech
📍 Noida