Company Description Mahindra & Mahindra Financial Services Limited (Mahindra Finance), part of the Mahindra Group, is one of India’s leading non-banking finance companies, with a robust focus on rural and semi-urban markets. The company serves over 10 million customers, manages assets of more than USD 11 billion, and operates through 1,369 offices across 4,80,000 villages and 7,500 towns.

Mahindra

Finance is a leading financier for vehicles and tractors and offers a range of financial products, including fixed deposits and SME loans. It is the only Indian non-banking finance company listed on the Dow Jones Sustainability Index in the Emerging Market category (2019). Through its subsidiaries and joint ventures in insurance broking, rural housing finance, mutual funds, and US-based vehicle financing, Mahindra Finance provides diverse financial solutions and career opportunities.

Role Description This is a full-time, on-site role based in Gandhidham for a Customer Relationship Management (CRM) Manager. The CRM Manager will oversee customer lifecycle management, including onboarding, engagement, retention, and loyalty programs across key product lines. Day-to-day responsibilities include analyzing customer data, segmenting markets, and designing targeted campaigns to improve customer satisfaction and portfolio performance.

The role involves close coordination with sales, marketing, operations,



and branch teams to ensure consistent customer experiences and effective resolution of issues. The CRM Manager will also track performance metrics, prepare reports for leadership, and recommend process improvements and digital initiatives to enhance customer relationships.

Qualifications

- Candidates should possess strong Analytical Skills for customer data analysis, performance tracking, and insight generation.
- Candidates should possess effective Communication skills for stakeholder coordination, customer interaction, and report preparation.
- Candidates should possess Sales capabilities to support cross-selling, upselling, and customer retention initiatives.
- Candidates should possess Market Segmentation expertise to design targeted campaigns and tailor offerings to diverse customer groups.
- Candidates should possess Project Management skills to plan, execute, and monitor CRM initiatives and improvement projects.
- Experience in financial services, banking, or NBFCs, preferably in rural or semi-urban markets, is highly beneficial.
- Proficiency with CRM platforms, MS Excel, and data visualization tools is an advantage.
- Bachelor’s degree in Business, Finance, Marketing, or a related field; a postgraduate qualification is a plus.
- Ability to work collaboratively with cross-functional teams and maintain a customer-centric mindset.

📌 Customer Relationship Management Manager (Jaipur)
🏢 Mahindra Finance
📍 Jaipur