We're Hiring | Assistant Manager – Branding, Digital Marketing & Admissions Marketing

Location: Bengaluru

Organization: ISBR Business School

Experience: 3–6 Years

ISBR Business School is looking for a dynamic, creative, and result-oriented marketing skilled to strengthen our brand presence, drive digital engagement, and contribute to student admissions growth.

The ideal candidate should have a strong understanding of digital marketing, social media strategy, brand positioning, and lead-generation campaigns, particularly in the education sector.

Key Responsibilities

1. Digital Marketing & Lead Generation

- Plan and execute digital marketing campaigns across Google, Meta, LinkedIn, and other relevant platforms.
- Develop performance-driven campaigns to generate quality admission enquiries and student leads.
- Monitor campaign performance, analyze metrics, and optimize campaigns to improve lead conversion.
- Work towards achieving admission-related marketing targets.

2. Social Media Management

- Manage and strengthen ISBR's presence across Instagram, LinkedIn, Facebook, YouTube, and other platforms.
- Develop engaging social media strategies, content calendars, and campaign ideas.
- Create compelling content around admissions, campus life, student achievements, faculty, events, and institutional activities.
- Drive audience engagement, reach, and brand visibility.

3. Branding & Marketing Communications

- Strengthen ISBR's brand identity and positioning across digital platforms.




- Ensure consistent brand communication across marketing campaigns and promotional materials.
- Coordinate with graphic designers, content creators, agencies, and internal teams.
- Develop creative campaigns, promotional strategies, and marketing collaterals.

4. Admissions Marketing & Student Outreach

- Develop marketing initiatives to promote UG and PG programmes.
- Work closely with the admissions team to understand enrolment targets and generate relevant student enquiries.
- Execute targeted campaigns to attract prospective students and improve admission conversions.
- Explore innovative digital outreach strategies to reach students, parents, and other relevant audiences.

Ideal Candidate Profile
- 3–6 years of experience in digital marketing, branding, and social media management.
- Experience in education, higher education, or the ed-tech industry will be an advantage.
- Hands-on experience with Meta Ads, Google Ads, SEO, and social media analytics.
- Strong understanding of lead generation, performance marketing, and conversion optimization.
- Excellent content planning, communication, and creative skills.
- Ability to manage multiple campaigns and deliver measurable results.
- A blend of creativity, strategic thinking, and execution skills.

What We Are Looking For Someone who can go beyond posting content and actively contribute to building the ISBR brand, strengthening its digital presence, generating quality admission leads, and supporting overall institutional growth.

📌 Assistant Manager- Branding, Digital Marketing(Admissions) (Bengaluru)
🏢 ISBR Business School
📍 Bengaluru