Job Summary

We are looking for an experienced Brand Marketing Manager to lead brand-building initiatives, retail marketing campaigns, and customer engagement activities. The candidate will be responsible for strengthening brand visibility, driving footfall, and supporting business growth across retail channels.

Key Responsibilities
Develop and execute brand marketing strategies aligned with business objectives.
Plan and manage retail marketing campaigns, promotions, product launches, and seasonal activities.
Drive brand awareness, customer engagement, and in-store footfall through integrated marketing initiatives.
Coordinate with retail operations, sales, creative agencies, and external partners.
Manage marketing budgets, campaign timelines, and vendor relationships.
Oversee digital marketing, social media,



and local marketing activities to support retail growth.
Monitor campaign performance, customer insights, and market trends to improve effectiveness.
Maintain brand consistency across stores, promotional materials, and marketing communications.

Required Skills
5–8 years of experience in brand marketing, preferably in the retail industry.
Robust knowledge of retail marketing, brand positioning, and campaign management.
Experience in budget management, customer engagement, and marketing analytics.
Excellent communication, stakeholder management, and project coordination skills.

📌 Manager – Brand Marketing Retail Bengaluru
🏢 TechWise Digital
📍 Bengaluru