About the Role

We are looking for a results-driven Performance Marketing Specialist with strong hands-on experience in running and optimizing Google Ads campaigns focused on lead generation. The ideal candidate should have a data-driven approach and the ability to generate high-quality leads while optimizing campaign costs and improving conversion rates.

Key Responsibilities

- Plan, execute, and manage lead generation campaigns through Google Ads.
- Conduct keyword research, audience targeting, and competitor analysis.
- Optimize campaigns to improve lead quality, conversion rates and reduce CPL.
- Monitor campaign performance, budgets, and lead generation metrics.
- Set up and track conversions using Google Analytics and Google Tag Manager.
- Conduct A/B testing of ad copies, keywords, and landing pages.
- Analyze lead quality and work towards improving campaign ROI.
- Prepare regular performance reports with actionable insights.

Requirements





- Minimum 1 years of hands-on experience in Google Ads and lead generation.
- Proven experience in generating quality leads through paid campaigns.
- Strong understanding of keyword research, bidding strategies and campaign optimization.
- Hands-on experience with Google Analytics and Google Tag Manager.
- Solid analytical skills with a focus on CPL, conversion rate and lead quality.
- Experience in manufacturing, B2B or contract manufacturing lead generation will be an added advantage.

Pay: ₹25,000.00 - ₹95,000.00 per month

Application Question(s):

- What is your current CTC?
- What is your expected CTC?

Experience:

- Google Ads: 2 years (Required)

Location:

- Mumbai, Maharashtra (Required)

Work Location: In person

📌 Performance Marketing (Lead Generation) (Mumbai)
🏢 HamBolds Private
📍 Mumbai