Senior Content Writer (Australian Market)
Ecompapi Digital Agency | Full-time | Remote, India
About Ecompapi
Ecompapi is a Melbourne-based digital agency. Our clients sell to Australians, so the writing has to sound Australian. You'll write for businesses ranging from trades and industrial brands to consumer labels and design studios, and each one needs its own voice. You'll work remotely from India as a direct extension of our Melbourne team, and this role sits at the centre of that.
The Role
You will lead the writing across our client accounts and our own brands. In one week you might write a service page for a trade business, a caption series for a consumer brand and a blog built to rank. Each piece has to sound like a different business, and each one has to sound like it was written for an Australian audience.
What You Will Do
- Write website pages, blogs, social captions, emails, landing pages and ad copy for multiple clients across very different industries, as well as content for our own brands
- Act as the guardian of each client's tone of voice, keeping every account distinct and consistent across channels
- Research each client's audience, competitors and industry before you write a word
- Write with search in mind, including keyword research and on-page SEO
- Plan content with our Melbourne strategy, social and account teams
- Edit and lift the standard of writing across the team
- Manage your own workload and timelines across several clients at once
- Fact-check everything before it goes out
- Use AI tools to support research and drafting, while making sure every piece has original thinking and a human voice
What We're Looking For
- 5+ years of experience writing in an agency or similar multi-client environment
- A portfolio that shows real work written for Australian, UK or other international English-speaking audiences
- Strong command of Australian English, including spelling, tone,
idiom and cultural reference points
- The ability to switch off American English habits. That means "colour" not "color", "organise" not "organize", and a tone that is direct, dry and understated instead of salesy
- An understanding of how Australian customers think, buy and respond, and how that differs from Filipino and US audiences
- Range across website copy, long-form blogs and short-form social content
- Extremely high attention to detail, covering grammar, consistency, brand terms and facts
- Working knowledge of SEO and tools such as SEMrush
- Ability to work independently and manage competing priorities and timelines without heavy supervision
- Clear, confident written and spoken communication with the Melbourne team
- A bachelor's degree in marketing, communications, journalism, English or a related field, or equivalent experience
Nice To Have
- Experience writing for Australian brands, or working with an Australian agency or employer
- Experience writing ad copy for Meta and Google
- Comfort working in WordPress, Shopify, or Webflow
Work Setup
- Fully remote, work from home
- Monday to Friday, 6 AM to 3 PM IST (Indian Standard Time), aligned with Melbourne business hours. No night shift
- Australian public holidays observed
- Reliable internet of at least 100 Mbps, a backup connection, and a quiet workspace
- Own laptop or desktop
How To Apply
Send your CV and three samples that best show your range to
[email protected]. Shortlisted candidates will complete a short writing test based on an Australian client brief.
Who This Role Is Not For
- Someone whose writing could be about any country
- Someone who relies on AI drafts with light edits
- Someone who needs close supervision to hit deadlines
Pay: ₹70,000.00 - ₹95,000.00 per month
Perks:
- Paid sick time
- Paid time off
- Work from home
Experience:
- Writing skills: 5 years (Preferred)
- Content strategy: 5 years (Preferred)
Work Location: Remote
📌 Senior Content Writer (India)
🏢 Ecompapi Digital Marketing
📍 India