We are looking for an experienced Manager - Brand Marketing (Retail) to lead brand-building initiatives and drive integrated marketing campaigns. The ideal candidate should have strong expertise in brand marketing, marketing planning, integrated campaigns, and go-to-market (GTM) strategy execution.
Key Responsibilities
- Develop and execute brand marketing strategies to enhance brand visibility and growth.
- Plan and manage integrated marketing campaigns across online and offline channels.
- Lead go-to-market (GTM) planning and execution for new products, services, and campaigns.
- Collaborate with cross-functional teams to ensure consistent brand messaging.
- Track campaign performance and optimize marketing initiatives based on insights.
- Manage budgets and ensure effective allocation of marketing resources.
- 5+ years of experience in Brand Marketing, preferably in the Retail industry.
- Strong understanding of consumer behavior and brand management.
- Excellent communication and stakeholder management skills.
Compensation & Advantages
- Competitive salary: ₹12-15 LPA
- Growth-oriented work environment
- Opportunity to work on impactful brand initiatives
- Interested candidates can apply directly through Indeed or share their updated resume.
Pay: From ₹1,200,000.00 per year
Benefits:
- Flexible schedule
Ability to commute/relocate:
- Bengaluru, Karnataka: Reliably commute or planning to relocate before starting work (Preferred)
Application Question(s):
- Have you worked in the Retail industry? (Yes/No)