Company Description Ornima Bakery Ingredients is an ISO 22000:2006 certified company specializing in innovative products, raw materials, and application expertise for the bakery, patisserie, decorative, and chocolate sectors. The organization focuses on supporting customers in creating high-quality, nutritious, and great-tasting products for local markets. Ornima positions itself as a reliable partner in innovation, working closely with clients to develop tailored solutions. Team members join a collaborative environment committed to food safety, product excellence, and continuous improvement. The company values long-term relationships and practical support to help customers succeed in a competitive food industry. Role Description The Area Sales Manager role is a full-time, on-site position based in New Delhi. The person in this role will manage and grow sales within an assigned territory, focusing on bakery, patisserie, decorative, and chocolate ingredients. Daily responsibilities include identifying recent business opportunities, visiting and supporting existing customers, presenting product solutions, and negotiating commercial terms. The Area Sales Manager will track sales performance, prepare regular reports, and collaborate with internal teams such as technical support, marketing, and supply chain to ensure timely delivery and high customer satisfaction.



The role also involves monitoring market trends, competitor activity, and customer feedback to inform sales strategies and contribute to regional growth plans. Qualifications
• Strong sales and business development skills, including lead generation, territory management, and relationship building with B2B customers.
• Experience in the food ingredients, bakery, FMCG, or related sector, with understanding of product application in bakery and confectionery environments.
• Ability to conduct market research, analyze sales data, and prepare clear, actionable reports for management.
• Effective negotiation, presentation, and communication skills, with the ability to explain technical product features in simple, customer-focused terms.
• Proven ability to work independently in the field, plan daily customer visits, and achieve sales targets within defined timelines.
• Comfort with basic digital tools such as CRM systems, spreadsheets, and presentation software to manage accounts and sales pipelines.
• Bachelor’s degree in Business, Marketing, Food Technology, or a related discipline, or equivalent relevant experience.
• Willingness to travel within the assigned territory and maintain regular on-site customer interaction in New Delhi and nearby regions.

📌 Area Sales Manager (New Delhi)
🏢 Ornima Bakery ingredients
📍 New Delhi