Business Development Manager (BDM) – Marketing

Job Title: Business Development Manager – Marketing
Department: Sales & Marketing
Experience: 2-3years (preferred)
Employment Type: Full-time
Reporting To: Head of Sales / Marketing Director

Job Summary

We are looking for a energetic and results-oriented Business Development Manager (BDM) – Marketing to drive business growth, develop new client relationships, identify market opportunities, and implement effective marketing strategies. The ideal candidate will have strong communication, negotiation, leadership, and strategic planning skills, with a proven ability to generate leads, acquire recent clients, and achieve business targets.

Key Responsibilities

- Identify and develop new business opportunities through market research, networking, referrals, and digital channels.
- Develop and execute marketing strategies to increase brand awareness, lead generation, and revenue.
- Build and maintain strong relationships with prospective clients, existing customers, and business partners.
- Generate qualified leads and convert them into business opportunities.
- Prepare business proposals, presentations, quotations, and client pitches.
- Conduct market analysis to identify customer needs, industry trends, and competitor activities.
- Collaborate with sales, digital marketing, and other internal teams to achieve business objectives.
- Plan and execute promotional campaigns, networking activities, and client engagement initiatives.
- Manage the sales pipeline, follow up on leads, and maintain accurate CRM records.
- Develop strategic partnerships to expand market reach and improve business performance.
- Monitor marketing campaign performance, sales revenue, and lead conversion rates.
- Prepare regular reports on business development activities, sales performance, and market opportunities.
- Achieve monthly, quarterly,



and annual business development targets.

Required Qualifications

- Bachelor's degree in Business Administration, Marketing, Sales, or a related field.
- 2-3 years of experience in business development, marketing, sales, or client relationship management.
- Proven experience in lead generation, client acquisition, and revenue growth.
- Strong communication, presentation, negotiation, and interpersonal skills.
- Knowledge of digital marketing, market research, and customer relationship management (CRM) tools.
- Ability to develop business strategies and manage multiple client accounts.
- Strong analytical, problem-solving, and decision-making abilities.
- Proficiency in MS Office, particularly Excel and PowerPoint.

Key Skills

- Business development and strategic planning
- Marketing strategy and campaign management
- Lead generation and client acquisition
- Sales negotiation and closing
- Client relationship management
- Market research and competitor analysis
- Team leadership and coordination
- Revenue forecasting and target achievement

Key Performance Indicators (KPIs)

- Number of qualified leads generated
- New clients acquired
- Monthly and quarterly revenue growth
- Lead-to-customer conversion rate
- Customer retention and satisfaction
- Marketing campaign ROI
- Achievement of business development targets
- Growth in market share and strategic partnerships

What We Offer

- Competitive salary and performance-based incentives
- Career growth and professional development opportunities
- A collaborative and supportive work environment
- Opportunities to lead strategic business initiatives
- Recognition for outstanding performance

How to Apply

Interested candidates can submit their updated resume along with details of their relevant experience and achievements in business development and marketing.

Pay: ₹25,000.00 - ₹35,000.00 per month

Work Location: In person

📌 BDM MARKETING (Thrissur)
🏢 catalyst education
📍 Thrissur