Content Strategist (Gurugram)

Content Strategist (Gurugram)

31 Oct
|
Arlox.io
|
Gurugram

31 Oct

Arlox.io

Gurugram

Role You come up with creative ideas and decide what ads get made for fashion brands, helping them scale to ₹1 Cr a month on Meta. You turn customer insight and ad data into briefs that our editor produces and the Media Buyer launches. You’re judged on how your creatives perform: hook rate, CTR, CPA and ROAS. You sit in a pod led by the Client Success Manager. You need 1–4 years of experience, strong thinking skills and creative taste. Attitude filter
• Taste backed by data: You trust your eye, then let the numbers decide which idea wins.
• Curiosity about customers: You dig into reviews, comments and competitor ads to find what makes people buy.
• Speed and volume: You ship many tests fast instead of polishing one idea for weeks.
• Coachability: You take feedback on a brief without defending it.
• Ownership: When a creative flops, you work out why and fix the next one. Bad fit if you
• Care more about making beautiful ads than ads that sell
• Get attached to your ideas and struggle to kill them
• Avoid looking at ad performance numbers
• Need detailed direction before you can start a brief




• Would rather perfect one creative than test ten Responsibilities
• Research each brand’s customers, reviews and competitors (including the Meta Ad Library) to find new angles and hooks
• Write explicit briefs and scripts for statics, UGC and video ads
• Agree briefs with the Client Success Manager and hand them to the editor with a deadline
• Check every creative before launch so nothing goes live with a typo or a weak hook
• Review creative performance with the Media Buyer and decide what to iterate, scale or kill
• Keep a running log of winning hooks, angles and formats for each brand
• Hit your weekly target for creatives briefed and launched
• Get scored on your numbers every Saturday and act on the feedback What you get
• Pay: ₹15,000–30,000 a month, based on your interview
• Hours: 10 AM–6 PM, 6 days a week
•

Location:
Gurugram, hybrid  Share 2–3 ads, briefs or scripts you’ve written. Your ad work matters more than your degree.

📌 Content Strategist (Gurugram)
🏢 Arlox.io
📍 Gurugram

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