Job Title: Digital Marketing & Content Specialist •⁠ ⁠

Location:
On-Site Hyderabad, India •⁠ ⁠Employment Type: Full time / Contract •⁠ ⁠Experience Level: 2–4 Years Job Overview We are looking for a versatile and creative Digital Marketing & Content Specialist to own our online presence, build brand awareness, and drive inbound growth. In this role, you will manage end-to-end digital marketing initiatives, design marketing assets, run social media channels, write SEO-friendly copy, and optimize our content strategy.

Key Responsibilities
•⁠ ⁠Digital Marketing & Strategy: o Plan, execute, and monitor digital marketing campaigns across web, search, and social channels to drive lead generation and brand awareness. o Track performance metrics and analytics (using tools like Google Analytics) to report on ROI and continuously improve campaign performance. •⁠ ⁠Social Media Management: o Manage and grow company social media profiles (LinkedIn, Instagram, X/Twitter, Facebook, etc.) with a consistent posting and engagement schedule. o Community management: respond to comments, direct messages, and monitor social sentiment. •⁠ ⁠Content Writing & SEO Fundamentals: o Write, edit, and proofread engaging copy for blogs, website landing pages, email blasts,



and social media posts. o Apply on-page SEO best practices (keyword research, meta tags, headers, and internal linking) to boost organic search visibility. •⁠ ⁠Digital Design: o Create eye-catching visual assets for social media posts, ad banners, email newsletters, and blog graphics using tools like Canva, Adobe Photoshop, or Figma. o Maintain brand consistency across all digital and print-ready collateral. Qualifications & Required Skill Set •⁠ ⁠

Experience:
2+ years of hands-on experience handling digital marketing, social media, and content creation. •⁠ ⁠Core

Skills:
o Working knowledge of digital marketing campaigns and lead generation funnels. o Proficiency in basic digital design (Canva, Adobe Creative Suite, or similar). o Strong social media management experience with an understanding of platform algorithms. o Solid understanding of SEO fundamentals (keyword research tools like SEMrush, Ahrefs, or Google Keyword Planner). o Exceptional content writing and copywriting skills with a sharp eye for grammar and tone. •⁠ ⁠Tools: Familiarity with Google Analytics, CMS platforms (like WordPress), and social scheduling tools.

📌 Digital Marketing (Hyderabad)
🏢 FRUITLINK TECHNOLOGIES PRIVATE
📍 Hyderabad