Social Media Executive

Experience: Fresher to 1 Year
Job Type: Full-Time
Work Location: 616, Rajhans Tower, Minibajar, Nana Varachha, Surat, Gujarat

We are looking for a creative and performance-driven Social Media Executive with a basic understanding of Meta Ads (Facebook & Instagram Ads) and social media marketing. The candidate will be responsible for managing social media accounts, planning campaigns, running Meta Ads, generating leads, and improving brand awareness across digital platforms.

Freshers with practical knowledge of Meta Ads and a strong interest in digital marketing are welcome to apply.

Roles & Responsibilities

- Manage and handle social media accounts, including Facebook and Instagram.
- Create, schedule, and publish engaging social media posts, reels, stories, and promotional content.
- Set up, manage, and monitor Facebook and Instagram Ads campaigns through Meta Ads Manager.
- Run lead generation, traffic, engagement, and brand awareness campaigns.
- Assist in audience targeting, custom audiences, and retargeting campaigns.
- Monitor ad performance, including reach, impressions, clicks, CTR, CPC, CPL, and conversions.
- Optimize campaigns to improve lead quality and reduce cost per lead.
- Coordinate with the graphic design and content teams for ad creatives and captions.
- Conduct competitor research and analyze market trends.
- Prepare daily and weekly social media and advertising performance reports.
- Stay updated with the latest Meta advertising features,



trends, and updates.

Required Skills

- Basic to intermediate knowledge of Meta Ads Manager.
- Understanding of Facebook and Instagram advertising.
- Knowledge of lead generation and paid social media campaigns.
- Understanding of audience targeting, budgeting, and campaign optimization.
- Basic knowledge of Canva and social media content creation.
- Knowledge of ad performance metrics such as CTR, CPC, CPM, CPL, and ROAS.
- Valuable communication and analytical skills.
- Creative thinking and willingness to learn.

Eligibility Criteria

- Freshers or candidates with 0–1 year of experience can apply.
- Graduate in any stream (preferred).
- Candidates with practical knowledge of Meta Ads will be preferred.
- Meta Blueprint or digital marketing certification is an added advantage.
- Candidates should be enthusiastic about social media marketing and paid advertising.

What We Offer

- Hands-on experience with live Meta Ads campaigns.
- Opportunity to work on real lead generation projects.
- Practical exposure to Facebook and Instagram advertising.
- Learning and career growth opportunities.
- Friendly and supportive work environment.

Interested candidates can apply with their updated resume.

Pay: ₹15,000.00 - ₹25,000.00 per month

Benefits:

- Cell phone reimbursement
- Flexible schedule
- Internet reimbursement
- Leave encashment
- Paid sick time
- Paid time off

Work Location: In person

📌 Performance Marketing Executive (Varachha)
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📍 Varachha