Job Title: Social Media Manager & Content Strategist

Company: Neon Minds Production

Location: Kozhikode / Calicut, Kerala (On-site / Hybrid)

Job Type: Full time / Contract

Department: Digital Marketing & Brand Strategy

Role Overview

Neon Minds Production is looking for a creative, data-informed Social Media Manager & Content Strategist to oversee social media presence across both internal agency channels and client accounts. In this role, you will design content calendars, craft high-converting short-form video strategies (Reels/Shorts), manage community engagement, and optimize performance marketing campaigns.

Key Responsibilities & Daily Tasks

- Content Strategy & Calendar Planning:
- Develop and execute multi-platform social media strategies (Instagram, LinkedIn, YouTube, Facebook) for agency brand building and client deliverables.
- Maintain structured monthly content calendars with clear content buckets (Educational, Viral, Promotional, Behind-The-Scenes).
- Short-Form Video Strategy & Execution:
- Plan trend-driven video hooks, audio choices, and visual structures for Instagram Reels and YouTube Shorts.
- Collaborate closely with Content Writers, Video Editors, and Designers to align creative assets with brand objectives.
- Community Management & Brand Engagement:
- Manage daily audience interactions, comments, DMs, and community building across platforms.
- Build relationships with local influencers, industry partners,



and regional brands for collaborative campaigns.
- Analytics & Performance Tracking:
- Track key performance indicators (Reach, Engagement Rate, Follower Growth, Lead Conversions).
- Prepare monthly performance reports for clients with actionable strategic takeaways.
- Ad Campaign Coordination (Meta & LinkedIn Ads):
- Coordinate basic performance marketing campaigns, boosting strategies, and client lead generation ads.

Requirements & Qualifications

- Experience: 1–3 years of experience managing brand accounts or working in a media/digital marketing agency.
- Platform Expertise: Deep understanding of Instagram algorithms, LinkedIn organic growth, YouTube Shorts optimization, and Meta Business Suite.
- Copywriting & Communication: Strong copywriting skills in Malayalam & English for captions, overlay text, and video hooks.
- Visual & Editing Awareness: Basic working knowledge of Canva, CapCut/Premiere, and visual aesthetic alignment.
- Portfolio Required: Candidates must present a portfolio or case studies of social media pages managed, growth metrics achieved, or campaign performance.

What We Offer

- Dynamic agency workspace with direct access to full video production teams.
- Hands-on exposure to diverse client portfolios ranging from local brands to corporate campaigns.
- Performance incentives for account growth and client retention milestones.

Pay: From ₹11,000.00 per month

Work Location: Remote

📌 Social Media Manager & Content Strategist (Kochi)
🏢 neons minds production
📍 Kochi