We’re Hiring: Content Strategist – Brand & Social Media Company: Boketto Travels

Location:
Gurgaon
- Udyog Vihar (On-site)

Experience:
3–5 years Employment Type: Full time About Boketto Boketto is an invite-only travel and social experiences brand built for Gen Z and millennials who would rather meet the world than just see it. We curate group trips where strangers set out together and come back as friends. With 500+ trips completed and 10,000+ travellers hosted, we’re building a distinctive brand at the intersection of travel, community and culture. The Role We’re looking for a creative, culturally aware Content Strategist to own Boketto’s content strategy and storytelling across social platforms.

Key Responsibilities
•⁠ ⁠Develop and execute monthly content strategies and calendars aligned with brand and business objectives. •⁠ ⁠Conceptualise creative reels, campaigns, social-first storytelling formats and original content series. •⁠ ⁠Understand Gen Z and millennial audiences, internet culture, emerging trends and platform behaviour. •⁠ ⁠Translate Boketto’s trips,



traveller stories and community experiences into compelling content. •⁠ ⁠Write creative briefs, scripts, hooks, captions and campaign concepts. •⁠ ⁠Collaborate with designers, video editors, content creators and the social media team to execute ideas end to end. •⁠ ⁠Maintain a consistent brand voice, storytelling style and communication across platforms. •⁠ ⁠Monitor content performance, identify patterns and continuously improve the strategy using data and audience insights. •⁠ ⁠Build a structured content pipeline that enables the team to plan ahead and deliver consistently. •⁠ ⁠Take ownership of content quality, timelines and execution from ideation to publishing. Who We’re Looking For •⁠ ⁠3–5 years of experience in content strategy, brand marketing, creative strategy or social media content. •⁠ ⁠Experience working with consumer-facing brands, preferably in lifestyle, D2C, hospitality or community-led businesses. Website: bokettotravels.com Instagram: @bokettotravels

📌 Content Strategist (New Delhi)
🏢 BokettoTravels
📍 New Delhi