WE’RE HIRING | Trade Marketing Manager – myTVS
myTVS is looking for an experienced and result-oriented Trade Marketing Manager to drive trade marketing initiatives, strengthen channel engagement, enhance brand visibility, and support business growth in the automotive aftermarket industry.
Position Details:
- Position: Trade Marketing Manager
- Experience: 8–12 Years
- CTC: Up to ₹20 LPA
- Location: Gurgaon
- Industry Preference: Automotive, Automotive Aftermarket, FMCG, or Consumer Durables
Key Responsibilities:
- Develop and execute trade marketing strategies aligned with business and sales objectives.
- Drive dealer and distributor engagement through trade schemes, promotional campaigns, and channel activation programmes.
- Plan and execute offline marketing initiatives, BTL activities, retail branding, merchandising, and point-of-sale (POSM) campaigns.
- Strengthen brand visibility and market presence across dealer networks, workshops, and retail outlets.
- Collaborate with sales teams to improve channel performance, market penetration, and sales growth.
- Manage marketing budgets, vendor partnerships, campaign execution, and ROI measurement.
- Conduct competitor analysis and monitor market trends to identify new business opportunities.
Candidate Profile:
- 8–12 years of relevant experience in Trade Marketing, Channel Marketing, or BTL Marketing.
- Solid expertise in offline marketing, dealer engagement, retail activation, and trade promotions.
- Proven experience in executing on-ground marketing campaigns and managing channel partners.
- Excellent stakeholder management, analytical, and execution skills.
Interested candidates who meet the above criteria are encouraged to share their profiles. Apply: Send your CV at
[email protected]
Pay: ₹1,200,000.00 - ₹2,000,000.00 per year
Work Location: In person
📌 Trade Marketing Manager (Gurugram)
🏢 TVS Parts & Accessories
📍 Gurugram