Position: Paid Media Specialist
Location: Kirti Nagar, Delhi (On-site)
Experience: 2+ Years
Ctc Range- upto 4.8 Lpa (depends on interview)
Working Days- 6 days (2 & 4 sat off)

Job Description:

Seeking a skilled PPC Specialist with expertise in managing Google Ads, Facebook Ads, shopping ads, catalogue ads, and lead generation campaigns. As a PPC Specialist, you will be responsible for creating, optimizing, and managing PPC campaigns to drive targeted traffic, generate leads, and maximize conversions for our clients.

Responsibilities:

- Create and manage PPC campaigns across Google Ads and Facebook Ads platforms.
- Perform keyword research, ad copywriting, and ad targeting to optimize campaign performance.
- Set up and optimize shopping ads, catalogue ads, and lead generation campaigns to achieve client objectives.
- Monitor campaign performance, analyze data, and provide insights and recommendations for improvement.
- Conduct A/B testing and implement strategies to improve click-through rates (CTR), conversion rates, and return on ad spend (ROAS).
- Stay updated with industry trends, best practices, and platform updates to ensure effective campaign management.
- Collaborate with the digital marketing team to align PPC strategies with overall marketing objectives and goals.

Requirements:

- Proven experience as a PPC Specialist or similar role,



with strong expertise in Google Ads and Meta (Facebook) Ads.
- Mandatory experience in a digital marketing agency (DMA).
- Strong understanding of PPC concepts, including keyword research, ad targeting, bidding strategies, and campaign optimization.
- Experience in managing shopping ads, catalogue ads, and lead generation campaigns.
- Ability to manage multiple projects and campaigns simultaneously for international clients.
- Proficiency in Google Ads and Facebook Ads platforms, including Google Analytics and Facebook Business Manager.
- Excellent analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
- Strong communication and collaboration skills to work effectively within a team workplace.

Pay: ₹35,000.00 - ₹40,000.00 per month

Application Question(s):

- Are you qualified with Diploma/Degree in Graduation or relevant field?
- are you most comfortable with location Kirti Nagar, Delhi?
- what is your current annual salary / ctc?
- what is your expected annual salary / ctc?
- How many years of Proven experience in Paid Media, managing Google Ads, Facebook Ads, shopping ads, catalogue ads, and lead generation campaigns?
- Are you currently working in Digital marketing agency (Mandatory experience)?

- what is your notice period? (in days)

Work Location: In person

📌 Digital Marketing - Paid Media (Delhi)
🏢 Orbitouch Outsourcing Private
📍 Delhi