01 Nov
|
Samraths Textile Export Company
|
Mumbai
01 Nov
Samraths Textile Export Company
Mumbai
About Reistor
Reistor is a fashion-forward brand committed to redefining sustainability through cutting-edge and ethical practices. We create timeless, thoughtful, and functional fashion while prioritizing transparency, accountability, and responsible production.
Role Overview
We are looking for a data-driven and detail-oriented Growth Marketing Executive – E-commerce & Retention to support and optimize our digital growth initiatives. The role involves performance marketing coordination, SEO, customer retention, Shopify operations, affiliate management, and AI-driven process improvements.
Job Description1. PPC & SEO Performance Coordination (25%)
- Compile and deliver structured PPC performance reports on a weekly basis.
- Partner with an intern or junior colleague to perform routine account “hygiene checks,” ensuring ad spends, tracking pixels, and assets remain healthy.
- Drive organic growth initiatives by collaborating directly with an intern/colleague to build, implement, and track actionable SEO strategies.
Monthly Reporting Requirements:
- Track and present monthly performance trends, ROAS changes, and organic traffic growth impacts.
2. Customer Retention & Journey Management (25%)
- Work directly alongside the Founder to conceptualize, build, and optimize automated WhatsApp retention journeys using Bik.
- Manage and monitor US email retention programs, analyzing key metrics (open rates, CTR, revenue per email) to iterate on retention tactics.
- Manage and extract regular data insights from Bik for retention health checks.
Monthly Reporting Requirements:
- Track and compile retention analytical deep dives, including customer lifetime value (LTV),
journey conversions, and revenue impact across email and WhatsApp.
3. Website Liaison & Shopify Operations (20%)
- Act as the primary internal liaison between internal business teams and the external Website AMC (Annual Maintenance Contract) team.
- Support day-to-day Shopify store hygiene, managing minor internal technical alignments, catalog updates, or coordination needs.
Monthly Reporting Requirements:
- Document and deliver monthly updates tracking resolved website bugs, pending AMC tasks, Shopify catalog edits, and overall site health statuses.
4. Affiliate Management & Outreach Optimization (20%)
- Conduct targeted affiliate research to discover new high-performing partners.
- Execute outreach using structured, templatized messaging.
- Conduct direct multi-platform follow-ups (e.g., email, LinkedIn) when outreach targets do not respond via the Awin platform.
- Strategize, map out, and rigorously adhere to a strict weekly outreach plan.
Monthly Reporting Requirements:
- Leverage Claude to analyze partner data and generate comprehensive performance reports detailing outreach conversions, active affiliates, and revenue generated.
5. AI Innovation & Special Projects (5%)
- Function as an active member of our internal AI team, researching new tools and automation techniques.
- Identify and implement AI use cases to optimize both organizational workflows and personal productivity.
Monthly Reporting Requirements:
- Deliver a summary highlighting successfully adopted AI workflows, productivity gains, and future automation opportunities.
Pay: ₹20,000.00 - ₹30,000.00 per month
Work Location: In person
📌 Marketing Executive (Mumbai)
🏢 Samraths Textile Export Company
📍 Mumbai