Digital Marketing Executive
Company: Cambridge Infotech
Location: Kalyan Nagar, Bengaluru, Karnataka Job Type: Full-Time | On-site
Experience: 1–5 Years
Pay: ₹20,000.00 – ₹40,000.00 per month
Job description:
About the Role
Cambridge Infotech is seeking a creative, data-driven Digital Marketing Executive to join our EdTech team. The ideal candidate will plan and run online campaigns that generate quality student enquiries, grow our brand presence, and support admissions for our technology courses.
Key Responsibilities:
- Plan, execute, and optimize paid campaigns on Google Ads, Meta (Facebook/Instagram), and LinkedIn.
- Manage SEO activities (on-page, off-page, keyword research) to improve organic ranking and traffic.
- Create and manage content calendars for social media, blogs, and email/WhatsApp campaigns.
- Generate and nurture leads, and coordinate with the counselling team to improve enquiry-to-enrolment conversion.
- Track, analyze, and report campaign performance using Google Analytics, Search Console, and Meta Business Suite
- Manage landing pages, lead forms, and website updates.
- Monitor online reputation, reviews, and Google Business Profile.
- Stay current with digital marketing trends, including AI-powered marketing tools.
Required Skills & Qualifications:
- 1 – 5 years of hands-on experience in digital marketing (EdTech or training institute experience is a plus)
- Solid knowledge of SEO, SEM, SMM, and email marketing
- Proven experience running and optimizing paid ad campaigns.
- Working knowledge of Google Analytics, Google Ads, and Meta Ads Manager
- Basic graphic/video editing skills (Canva, CapCut, or similar) is a plus
- Experience using AI tools for content and campaign workflows is a plus
- Excellent written and verbal communication skills
- Bachelor's degree in Marketing, Business, Computer Applications, or a related field.
Why Join Us
- Opportunity to build the brand of a growing EdTech institute
- Collaborative and growth-oriented work environment
- Hands-on exposure to performance marketing with real budgets
- Competitive salary based on experience.
How to Apply
Interested candidates can apply directly through Indeed or share their resume via WhatsApp - +91-XXXXXXXXXX or Drop your resume to
[email protected]
Benefits:
- Paid sick time
- Paid time off
Work Location: In person
Pay: ₹20,000.00 - ₹40,000.00 per month
Benefits:
- Paid sick time
- Paid time off
Work Location: In person
📌 Digital Marketing Executive (Kalyan Nagar)
🏢 Cambridge infotech
📍 Kalyan Nagar