Company Description Chaaya Furnitures by Furniture Tales India Private Limited is a customized furniture brand focused on thoughtfully designed, made-to-order pieces for modern homes. With manufacturing units across India, the company blends skilled Indian craftsmanship with contemporary design to create furniture tailored to individual preferences, spaces, and lifestyles. Its collection includes Bedroom, Living, Dining, Study, and Home Décor, emphasizing quality materials, comfortable designs, refined finishes, and personalization. From solid wood to upholstered furniture, each product is crafted with attention to detail around the customer’s requirements. Chaaya Furnitures also aims to connect customers with artisans and craftsmen, bringing their talent and craftsmanship into homes across India. Role Description The Social Media Manager is a full-time, on-site role based in Hyderabad. This role is responsible for planning, creating, and publishing engaging content across social media platforms to build brand awareness and drive audience engagement. The Social Media Manager will manage daily posting schedules, monitor performance metrics, optimize content for reach and interaction, and respond to comments and messages in a timely, skilled manner. The role includes developing and implementing social media strategies aligned with marketing goals, collaborating with design and sales teams,



and staying updated on trends in furniture, lifestyle, and digital media. The Social Media Manager will also support campaign planning, influencer collaborations, and community-building initiatives around the brand. Qualifications
• Strong skills in Social Media Marketing and Social Media Optimization (SMO) to manage and grow brand presence across platforms.
• Ability to develop and execute effective Content Strategy tailored to different audiences and channels.
• Excellent Writing skills for clear, engaging, and brand-consistent captions, posts, and campaign content.
• Effective Communication skills for coordinating with internal teams, partners, and online communities.
• Experience using social media analytics tools to track performance and optimize content and campaigns.
• Understanding of digital marketing fundamentals, including audience targeting and basic paid promotion concepts.
• Prior experience managing social media for a consumer brand, preferably in furniture, home décor, or lifestyle, is an advantage.
• Bachelor’s degree in Marketing, Communications, Design, or a related field, or equivalent practical experience.
• Ability to work on-site in Hyderabad, manage multiple tasks, and meet deadlines in a fast-paced environment.

📌 Social Media Manager (Hyderabad)
🏢 Chaaya Furnitures
📍 Hyderabad