Job Title: Sales Officer – Green Coffee and Roasted Coffee Beans

Location: Head Quarters Mumbai, Maharashtra

Industry: Food and Beverage Services / Wholesale Import & Export (Coffee Trading)

Department: Sales & Business Development for Pan India

Key Responsibilities

Sales & Business Development

- Identify and onboard new B2B clients cafés, restaurants, hotels, corporate pantries, roasters, and wholesalers in Pan India

- Achieve monthly/quarterly sales targets for both green and roasted coffee segments

- Generate leads through cold calling, market visits, trade shows, and referrals

- Convert prospects into long-term accounts through relationship-led selling

Account & Relationship Management

- Maintain and grow existing client accounts through regular visits and follow-ups

- Understand client requirements (bean origin, roast profile, grade, quantity) and coordinate with the sourcing/roasting team

- Resolve client queries related to quality, delivery, and pricing

Market & Product Knowledge

- Stay updated on coffee varieties (Arabica/Robusta), origins, grading, roast profiles, and market pricing trends

- Educate clients on bean quality, cupping notes, and usage (brewing methods, blends)

- Track competitor offerings and market pricing in Mumbai/Maharashtra

Order & Logistics Coordination

- Process orders, coordinate with warehouse/logistics for timely delivery

- Manage inventory visibility for regular clients





- Ensure proper documentation, invoicing, and payment follow-up

Reporting

- Maintain CRM/sales trackers with client details, order history, and pipeline status

- Submit daily/weekly sales reports and forecasts to management

Key Skills & Competencies

- Strong communication and negotiation skills

- Relationship-building and client servicing mindset

- Basic product knowledge of coffee (or willingness to learn quickly — cupping, grading, roast levels)

- Target-driven with a proactive sales approach

- Competitors track Pan India

- Local market knowledge of Mumbai's HORECA ecosystem is a plus

- Proficiency in MS Excel/CRM tools

- Knowledge of e-commerce and quick commerce landscape in India

Qualifications & Experience

- Graduate in any discipline (preference for hospitality, Food and Beverage, or commerce background)

- 5 years Plus of experience in FMCG/F&B;/HORECA sales (coffee industry experience preferred but not mandatory)

- Willingness to travel within India for client visits

Compensation

- Attractive Fixed salary, Social Security Benefits, Incentives, Travelling allowances and others as per company’s policy

Why Join Us

- Work with premium coffee sourced from top origins

- Growth opportunities in a quick-expanding specialty coffee market

- Be part of a passionate, coffee-first team

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