Company Description AR GLOBAL HUB is a global education consultancy that supports students in achieving their goals of studying abroad in the UK, Canada, and other leading destinations. The organization specializes in university admissions, visa guidance, IELTS coaching, and individualized counseling tailored to each student’s aspirations. With a mission to simplify international education, AR GLOBAL HUB provides clear pathways and expert support throughout the application journey.

The team is committed to empowering students with the right opportunities and resources to succeed in global academic environments.

Role Description The Digital Marketing Manager – EdTech will lead and execute digital marketing initiatives to promote AR GLOBAL HUB’s education consulting services and student programs. This full-time, on-site role based in Hyderabad involves planning and managing campaigns across social media, search, and email, as well as optimizing the company’s online presence and lead generation funnels. Day-to-day responsibilities include developing and implementing digital marketing strategies, managing content for websites and social media channels, coordinating paid advertising, and monitoring campaign performance using analytics tools.

The role also includes collaborating with counseling and admissions teams to align marketing messages with student offerings, improving brand visibility, and supporting event promotions such as webinars,



fairs, and workshops.

The Digital Marketing

Manager will continuously test and refine campaigns to increase engagement, inquiries, and conversions from prospective students.

Qualifications

- Strong digital marketing skills, including SEO, SEM, social media marketing, and email marketing.
- Experience with content creation and management, such as copywriting, basic design oversight, and website content updates.
- Proficiency in marketing analytics and reporting using tools like Google Analytics, Meta Business Suite, and other campaign dashboards.
- Ability to plan and manage digital campaigns, including budget handling, performance optimization, and A/B testing.
- Familiarity with marketing automation platforms or CRM systems used for lead management and nurturing.
- Excellent written and verbal communication skills, with the ability to tailor messaging for student audiences and stakeholders.
- Strong organizational and project management abilities, with attention to detail and timelines.
- Bachelor’s degree in Marketing, Business, Communications, or a related field; relevant certifications in digital marketing are an advantage.
- Prior experience in EdTech, education services, or study-abroad consulting is highly beneficial.
- Capacity to work in office in Hyderabad and collaborate effectively in a team-oriented environment.

📌 Digital Marketing Manager - EdTech - Immediate Joining (Hyderabad)
🏢 AR GLOBAL HUB
📍 Hyderabad