1. Social Media Management

- Manage Instagram, Facebook, LinkedIn, and YouTube Shorts.
- Create and publish engaging daily posts, reels, stories, and promotional content.
- Maintain a weekly and monthly social media content calendar.
- Respond to comments and direct messages and forward sales enquiries to the customer care team.
- Maintain consistent branding across all platforms.

2. Content Creation & Graphic Designing

- Design promotional posters, banners, stories, and carousels using Canva.
- Create reels highlighting tiffin meals, kitchen operations, packaging, and deliveries.
- Prepare weekly menu announcements and subscription promotional posts.
- Write attractive captions, hashtags, and calls to action.
- Edit short videos using CapCut, Canva, or similar applications.

3. Lead Generation & Customer Acquisition

- Generate genuine customer enquiries through organic social media marketing.
- Promote Budget, Premium, Diet, and Executive Club tiffin subscriptions.
- Target working professionals, students, PG residents, and corporate employees.
- Identify potential B2B clients through LinkedIn and social media.
- Share qualified leads with the sales team and track conversions.

4.



Marketing Campaign Execution

- Support festival offers, discount campaigns, referral programs, and subscription promotions.
- Coordinate with the marketing manager on Meta advertising campaigns.
- Assist with audience research and competitor analysis.
- Research trending content formats and relevant hashtags.
- Coordinate with local food bloggers and micro-influencers for collaborations.

5. Brand Reputation & Engagement

- Monitor social media comments, customer feedback, and brand mentions.
- Encourage genuine customer-generated content and authentic Google reviews.
- Escalate complaints to the customer support department.
- Help strengthen SP FOODWORKS' digital reputation.

6. Performance Tracking & Reporting

- Track followers, reach, impressions, engagement, enquiries, and leads.
- Submit weekly social media performance reports.
- Analyse which posts and reels generate the highest customer interest.
- Recommend improvements to increase lead generation and conversion.

Pay: ₹10,000.00 - ₹15,000.00 per month

Work Location: In person

📌 Social Media Marketing Intern (Patparganj)
🏢 SHEEL PARIHAR FOODWORKS PRIVATE
📍 Patparganj