Position: Performance Marketing Executive Experience: 2–3 Years Job Location: Kanpur

Key Responsibilities Plan and execute paid advertising campaigns across Google Ads, Facebook Ads, and Instagram Ads. Generate quality leads for gold and silver buying services through digital marketing campaigns. Manage and optimize Google Search, Display, and Meta advertising campaigns. Monitor campaign performance, CPL (Cost Per Lead), ROI, conversions, and lead quality. Conduct keyword research, audience targeting, competitor analysis, and A/B testing. Create and coordinate engaging ad copies, creatives, banners, and promotional campaigns. Track and analyse campaign performance using Google Analytics 4, Google Tag Manager, and Meta Pixel. Identify current digital marketing opportunities to improve campaign performance and reduce advertising costs. Required Skills & Qualifications: Graduate in Marketing, Business Administration, or a related field. 2–3

Pay: ₹10,000.00 - ₹35,000.00 per month

Work Location: In person

📌 Digital Marketing Specialist (Kanpur)
🏢 Sprintrecruit private
📍 Kanpur