Creative Partnership Executive – D2C Brands

Role Overview

We are looking for a proactive, confident, and communication-driven Creative Partnership Executive to identify, connect with, and onboard influencers, content creators, models, and UGC talent for D2C brands.The role primarily focuses on creator sourcing, outreach, negotiation, and relationship management, ensuring a consistent pipeline of quality creators aligned with different brand requirements.Strong communication is essential, as the role involves initiating conversations, pitching opportunities, negotiating commercials, following up, and building lasting creator relationships.This is a desk-based role that combines online research, people skills, and partnership execution.
Key Responsibilities
1. Creator Sourcing & Evaluation

- Identify and shortlist relevant influencers, content creators, models, and UGC talent based on brand requirements.
- Explore Instagram, Google Search, and other digital platforms to discover potential creators.
- Evaluate profiles based on content quality, creative style, brand alignment, and collaboration potential.
- Build and maintain a consistent pipeline of suitable creators across different brands and product categories.

2. Outreach & Communication

- Proactively reach out to creators through Instagram DMs, WhatsApp, emails, and calls.
- Confidently initiate conversations and pitch collaboration opportunities.
- Communicate brand expectations, content requirements, and collaboration details clearly.
- Handle creator queries, objections, and discussions professionally.
- Maintain regular follow-ups and ensure conversations progress towards successful collaborations.

3.



Negotiation & Partnership Closure

- Negotiate creator commercials, deliverables, timelines, and content usage rights.
- Balance creator expectations with brand budgets and campaign requirements.
- Build rapport and establish mutually beneficial agreements.
- Take ownership of conversations from initial outreach to partnership confirmation.

4. Relationship Management & Coordination

- Develop and maintain long-term relationships with reliable creators.
- Coordinate with creators throughout the collaboration process to ensure smooth execution.
- Communicate briefs, timelines, feedback, and expectations effectively.
- Work closely with internal creative and performance teams to align creator selection with campaign objectives.
- Track creator details, negotiations, follow-ups, partnership status, and content delivery.

Ideal Candidate
Experience: 0–2 years

Candidates from influencer marketing, sales, business development, recruitment, vendor management, customer relations, or partnership roles are welcome.Required Skills

- Strong verbal and written communication skills are a must.
- Confident in making outbound calls, initiating conversations, and pitching opportunities.
- Positive negotiation and persuasion skills.
- Hands-on experience with Instagram,



Google Search, and digital research platforms.
- Ability to identify relevant creator profiles based on specific requirements.
- Comfortable using technology, online tools, and AI-assisted workflows.
- Strong follow-up skills with the ability to manage multiple creator conversations simultaneously.
- Organized, detail-oriented, and capable of working independently.

Personality Fit

- Confident communicator – Comfortable approaching new people and building conversations.
- People-oriented – Enjoys networking and developing professional relationships.
- Proactive & persistent – Takes initiative and consistently follows up.
- Commercially aware – Understands negotiation, budgets, and value.
- Fast executor – Works efficiently and takes ownership of responsibilities.
- Adaptable & curious – Willing to explore new platforms, tools, and sourcing methods.

Success in This Role Means

- Consistently identifying and onboarding quality creators for different D2C brands.
- Building a reliable and growing creator pipeline.
- Converting outreach conversations into successful partnerships.
- Negotiating effectively while maintaining cost efficiency.
- Developing strong creator relationships for repeat collaborations.
- Ensuring timely coordination and delivery of quality creative content.

We're looking for someone who can not only find the right creators but also confidently connect with them, communicate effectively, negotiate, and turn opportunities into successful partnerships.

Pay: ₹20,000.00 - ₹30,000.00 per month

Work Location: In person

📌 Creative Partnership Executive (Coimbatore)
🏢 Kalaiworks
📍 Coimbatore