Key Responsibilities

- SEO Strategy: Lead technical SEO, on-page and off-page SEO, keyword research, content optimization, and organic traffic growth.
- Google Ads & Paid Campaigns: Plan, execute, and optimize Google Ads campaigns focused on lead generation, conversions, and ROI.
- Landing Page Optimization: Develop and optimize landing pages to improve conversion rates, user experience, and lead quality.
- Performance Marketing: Monitor CPL, CPA, conversion rates, ROAS, and campaign performance to maximize marketing efficiency.
- Analytics & Reporting: Use Google Analytics 4, Google Search Console, Google Tag Manager, and other tools to track performance and identify opportunities.
- Pharma Digital Marketing: Understand pharmaceutical marketing, healthcare audiences, and applicable advertising and compliance requirements.
- Team Management: Lead digital marketing activities, coordinate with content, design, and web development teams, and drive execution.
- Growth Strategy: Identify new digital channels, improve lead funnels, and implement data-driven strategies for sustainable growth.





Required Skills & Qualifications

- 8–10 years of hands-on experience in digital marketing.
- Mandatory: Previous experience in the pharmaceutical industry.
- Strong expertise in SEO and Google Ads campaign management.
- Proven knowledge of landing page optimization and conversion rate optimization (CRO).
- Experience in lead generation, performance marketing, and ROI optimization.
- Proficiency in GA4, Google Search Console, Google Tag Manager, and SEO tools.
- Strong analytical, strategic planning, and team management skills.
- Ability to work from the Zirakpur office on a full-time basis.

Preferred Candidate

A performance-oriented professional who can combine SEO + Paid Ads + Landing Page Optimization to generate quality leads, improve conversions, and scale digital marketing results in the pharma sector.

Pay: ₹80,000.00 - ₹90,000.00 per month

Perks:

- Flexible schedule

Work Location: In person

📌 Sr. Digital Marketing Manager (Zirakpur)
🏢 the creative god
📍 Zirakpur